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Build-a-Tan Sunless Lotion by Neutrogena®

Build-a-Tan Gradual Sunless Lotion

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Get the perfect tan! Build-a-Tan Gradual Sunless Lotion gives you complete control over color by how often you apply it for a natural-looking tan. The moisturizing formula delivers just a hint of color with each application. Apply frequently for a deep, dark tan or less often for a healthy glow.

Worried about messy streaks? Not with Build-a-Tan. It is clinically proven to provide natural-looking, even color that starts to develop in 2 to 4 hours. Best part? Dries in just 5 minutes. Hello, gorgeous sun-kissed skin!

INGREDIENTS: “Water, Dihydroxyacetone, C12-15 Alkyl Benzoate, Methyl Gluceth-20 Benzoate, Methylpropanediol, Glycerin, Ethylhexyl Hydroxystearate Benzoate, Glyceryl Stearate, PEG-100 Stearate, Cetyl Alcohol, Sorbitol, Phenoxyethanol, Stearyl Alcohol, Fragrance, Xanthan Gum, Magnesium Aluminum Silicate, Sodium Citrate, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer, Squalane, Polysorbate 20, Tetrasodium EDTA, Citric Acid, Methylparaben, Propylparaben, BHT, Polysorbate 60, Ethylparaben, Titanium Dioxide

  • Blend evenly over freshly cleansed, exfoliated skin.
  • Smooth on evenly, starting with your legs.
  • Apply sparingly on your elbows, knees and ankles.
  • Blend thoroughly.
  • Wash your hands with soap and water immediately after use.
  • Wait one hour before bathing or swimming.
  • Color will start to develop in about two to four hours and will last several days.
  • Reapply as needed to deepen or maintain color.

From the transparent amber bar to a diverse collection of ingeniously designed products, Neutrogena®’s heritage is founded upon genuine relationships and a passion for designing simple yet extraordinary, high-quality products that earn your trust. No wonder it’s the #1 dermatologist-recommended skincare brand, offering some of the world’s most loved beauty and skincare lines.

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Certified Buyer

Good but not for sensitive skin

I really liked this product because it not only gave me the tanned color I was looking for, it also helped moisturize my skin. I would continue to use this if not for my sensitive skin type :( Due to my sensitive skin I got some allergies after using this. Not for my skin type but definitely a good product for those whose skin is not as sensitive as mine.

7 months ago
Top Reviewer

good to have on-hand!

this is great for when you've gone a little pale and your skin needs a pick-me-up. i always have one of these for emergencies. it'll give you a nice gradual tan, but it is a little sticky for the first hour or so.

over 1 year ago
Top Reviewer


It can easily be absorbed by my skin, I can see the result in as early as 3 hours but I find it so sticky on my skin.

over 1 year ago