CLAIM TO FAME: A true matte liquid eyeliner
FAST FACTS: Lets you draw on natural-looking, fine lines; glides on easily for a super-smooth application that won’t drag or jag; matte formula is quick-dry, waterproof, and lasts up to 24 hours; precision felt tip delivers sharp controlled strokes; won’t fade, flake, or smudge so you can let the good times roll all day and night!
PERFECT FOR: Pairing with your Roller Lash mascara for a wide-awake, flirty look
WHAT YOU GET: (1) Roller Liner
NET WEIGHT: 1ml/0.03 US fl. oz.
Place the felt tip eyeliner at the inner corner of your eye and, with a steady hand, draw eyeliner in a continuous motion across upper lash line.
BEAUTY TIP: For an easy cat-eye, flick eyeliner upward at the outer corner of eye.
Founded by successful models-turned-makeup artists Jean and Jane Ford, Benefit was built on the premise that “makeup doesn’t have to be serious to look good.” For the twin Fords, laughter was always the best cosmetic, a belief they infused into each of their products from the get-go. Just check out the quirky packaging and cheeky labels that accompany Benefit’s beauty boosters and you’ll get the drift! Today, the mega-brand is known for its insta-pretty solutions and ever-playful approach to beauty.
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