Hello Happy Soft Blur Foundation


CLAIM TO FAME: A light-to-medium coverage liquid foundation

FAST FACTS: Lightweight formula effortlessly evens out skin tone; blurs the look of imperfections with soft-focus optical blurring spheres; natural-matte finish feels weightless; breathable, blendable, and buildable for skin that looks and feels good; protects against damaging and aging UV rays with SPF15 PA+++

PERFECT FOR: Covering up redness, pores, and fine lines

Love it!
June 11, 2018
”Love that it’s: “Bendable, buildable, light on skin””
”Fancied trying something other than my standard BB cream, this is a lightweight, soft foundation which covers most of my redness on my face. Very happy with the product, worn it every day so far and lasts the day with only one powder touch up!”
–RO3 (from benefitcosmetics.com/us)

WHAT YOU GET: (1) Hello Happy Soft Blur Foundation
INGREDIENTS: Aqua (Water), Phenyl Trimethicone, Alcohol Denat., Dimethicone, Isododecane, Ethylhexyl Methoxycinnamate, Silica, Butylene Glycol, Peg-10 Dimethicone, Titanium Dioxide, Methyl Methacrylate Crosspolymer, Polymethylsilsesquioxane, Mica, Sodium Chloride, Dimethicone/Peg-10/15 Crosspolymer, Isohexadecane, Squalane, Potassium Sorbate, Sodium Dehydroacetate, Disodium Stearoyl Glutamate, Tocopheryl Acetate, Isopropyl Titanium Triisostearate, Aluminum Hydroxide, Dipropylene Glycol, Butyrospermum Parkii (Shea) Seedcake Extract, Sodium Citrate, Tocopherol. [+/-: Ci 77163 (Bismuth Oxychloride), CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77891 (Titanium Dioxide)]. N°12835/A

Start from the center of your face and blend outward. Shake this liquid foundation, then use your fingertips to apply one drop at a time. Repeat to build coverage. Blend in for an even finish.


Founded by successful models-turned-makeup artists Jean and Jane Ford, Benefit was built on the premise that “makeup doesn’t have to be serious to look good.” For the twin Fords, laughter was always the best cosmetic, a belief they infused into each of their products from the get-go. Just check out the quirky packaging and cheeky labels that accompany Benefit’s beauty boosters and you’ll get the drift! Today, the mega-brand is known for its insta-pretty solutions and ever-playful approach to beauty.

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