SUSPENDED DELIVERY OPERATIONS: In light of COVID-19, we are suspending delivery operations until further notice. You may still browse the shop and place an order, and we’ll ship it to you as soon as we resume delivery operations. Stay safe, beautiful!

Put A Lid On It


Sold Out

Wanna get notified when this product is back in stock?

Create an account or log in to your existing account.


CLAIM TO FAME: A smoothing eye primer that makes your eye color pop!

FAST FACTS: Helps make your eyeshadows look more vibrant; works to promote stronger pigment hold; easy-to-squeeze tube dispenses the perfect amount of product

PERFECT FOR: Shadows that last all day

My Favorite Eye Primer
January 18, 2018
”This is by far my favorite primer; I love how moisturizing it feels while ensuring my eyeliner/shadow doesn’t budge all day. Plus, this little tube lasts forever. :)”
–Teresa C. (from thebalm.com)

WHAT YOU GET: (1) Put A Lid On It
NET WEIGHT: 11.8ml
INGREDIENTS: Isododecane, Talc, Disteardimonium Hectorite, Propylene Carbonate, Cyclopentasiloxane, Polyethylene, Triethylhexanoin, Cyclohexasiloxane, VP/Hexadecene Copolymer, Trihydroxystearin, PTFE, VP/Eicosene Copolymer, Synthetic Wax, Phenoxyethanol, Cyclotetrasiloxane, Dimethiconol, Polymethylsilsesquioxane, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, Mica, Glycerin, Water/Aqua/Eau, Butylene Glycol, Carbomer, Polysorbate 20, Palmitoyl Oligopeptide, Palmitoyl Tetrapeptide-7, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491)

Dab an ample amount of primer before eyeshadow to enhance vibrant colours.

The Balm

Founded in 2004 by Marissa Shipman, theBalm possesses a complete cosmetic range that now also includes hair, skin, and nail products. Their “beauty in 5 minutes” philosophy makes them the one-stop shop and go-to brand for multi-functional, fun, and fabulous products. Whether you want quick fixes or long-term solutions to skin issues, you’ll find what you need from theBalm. Discover their flattering colors and comfortable, wearable formulas at BeautyMNL.

View all from this brand
Sit tight, beautiful things
are worth the wait!

4 reviews

Share your experience with this product
5.0 out of 5
5 stars
4 stars
3 stars
2 stars
1 star
Top Reviewer
Certified Buyer
  • Skin Type Oily
  • Skin Tone Medium
  • Facial Features Morena
  • Age 18

No creasing!

This is a very good eyelid primer. At first it feels slippery on the lid but once it dries down it locks and sets on the lid. I had use my eyeshadow and did not see any splotchy, movement or any weird look on the shadow. If you never tried this before, I recommend you give it a shot. It locks your shadow in place and my opinion it’s better than urban decay.

about 1 year ago
Top Reviewer
Certified Buyer
  • Skin Type Oily
  • Skin Tone Fair
  • Facial Features Mestizo
  • Age 17

my eyeshadow didn't move AT ALL

Using just concealer and powder is a struggle for me especially here in philippines na humid yung weather so my eyeshadow moves in my lower lashline and creases in the lids. I also needed this because of my laura mercier eyeshadow cause it wont perform well as it is. From 3pm to 1 am FOR THE FIRST TIME my eyeshadow lasted and didn't move at all. I swear! no joke!.

about 1 year ago
Top Reviewer
Certified Buyer
  • Skin Type Sensitive
  • Skin Tone Medium
  • Facial Features Morena
  • Age 36


Not much to say about this product except that it really works. I have very oily eyelids. I have tried eyelid primer from other brands but they just can handle the oiliness. Haha. This primer from The Balm keeps my eyelids oil free for hours on end and thus keeps my eyeshadow in place. Plus, I noticed it makes my eyeshadow come out more pigmented than it actually is. Really great product.

over 1 year ago
Top Reviewer
  • Skin Type Dry
  • Skin Tone Fair
  • Facial Features Mestiza
  • Age 21

Neutral and Amazing!

I usually use my concealer for my eyeshadow but sometimes my concealer is too warm for my eyeshadow and changes the color. This doesn't change the color of my eyeshadow because it has a more neutral base color. It just makes my eyeshadows pop and more vibrant and even. Great for blending.

almost 2 years ago

Related Stories See all stories

17 Makeup Dupes That Work Like Cult-Fave Products

17 Makeup Dupes That Work Like Cult-Fave Products

So close, they're practically the same thing.

Community promobox

Reviews Brands Best Sellers New Arrivals