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The Matt Liner


CLAIM TO FAME: A liquid liner with a matte finish

FAST FACTS: Slim felt tip lets you create the perfect line—from fine to bold; allows precise strokes or sweeping flicks; provides perfect coverage and unbelievable color transfer; durable and smear-proof; dermatologically approved suitable for sensitive skin

PERFECT FOR: Subtle to dramatic eye definition that lasts

WHAT YOU GET: (1) The Matt Liner


By creating products that inspire you to experiment with—and embrace—every aspect of yourself, BeYu hopes to help you discover and accept who you truly are. ‘Be true to yourself’ is a firm part of their philosophy, especially at a time when having the courage to be yourself is far from easy. Discover your true beauty with BeYu.

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