Gold Rush

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CLAIM TO FAME: A warm golden-nectar blush for a natural-looking glow

FAST FACTS: Features an embossed custom “golden nugget” overspray design; specialized formula gradually lifts away to reveal a rich nectar shade infused with delicate, golden flecks; leaves a soft, subtle sheen on cheeks that flatters all skin tones; features a Signature Golden Glamber scent with notes of citrus, vanilla, and sandalwood; includes rounded brush and mirror

PERFECT FOR: Your luxurious spin on the popular peach makeup look

WHAT YOU GET: (1) Gold Rush

Give into your gilt-y pleasure and treat your cheeks to a rich, golden-nectar glow. Dust this peachy blush onto the apples of your cheeks and blend upwards along your cheekbones for a Gold Rush flush! Sweep and repeat! For a deeper pop of peach, reapply as you like.


Founded by successful models-turned-makeup artists Jean and Jane Ford, Benefit was built on the premise that “makeup doesn’t have to be serious to look good.” For the twin Fords, laughter was always the best cosmetic, a belief they infused into each of their products from the get-go. Just check out the quirky packaging and cheeky labels that accompany Benefit’s beauty boosters and you’ll get the drift! Today, the mega-brand is known for its insta-pretty solutions and ever-playful approach to beauty.

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3 reviews

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Top Reviewer
  • Skin Type Oily
  • Skin Tone Medium
  • Facial Features Morena
  • Age 20

such a good sheen!

I love this blush! It has such a glowy feel to it without being shimmery. This adds just enough color to your cheeks to make you not look dead. This is a good, low maintenance blush that you cant overdo. Out of all my benefit blushes, I feel like this lasts the longest on my cheeks.

8 months ago
Top Reviewer
Certified Buyer
  • Skin Type Oily
  • Skin Tone Medium
  • Facial Features Morena
  • Age 25

A natural cheek flush that's just too lovely to ignore

I've been using Benefit's Benetint for quite a while now and decided to try another blush product once my go-to blush product has been depleted. While this is still on the pricier side of things, the Gold Rush lives up to the Benefit gold standard. The blush is subtle but is buildable if you want to go for a stronger look. It also takes quite a while for it to start fading. My only disappointment is that the brush included in the product is prone to shedding and is quite itchy on my face. Overall, I might just prefer using this than the Benetint moving forward.

about 1 year ago
Top Reviewer
  • Skin Type Sensitive
  • Skin Tone Fair
  • Facial Features Mestiza
  • Age 33

2nd favorite Benefit blush

This is part of Benefit's Blush Bar set, and it's honestly the most eye-catching one out of the options you have with it! I'm pretty sure you can see why from the picture. Anyway, like all Benefit powders, it's A+ quality: smells lovely, feels great on your face, mixes well with pretty much all products, doesn't cake, doesn't settle into fine lines. With regard to the way it looked on my face: it was honestly gorgeous. The only reason why it's second place in my book is because I prefer Rockateur over it given that Rockateur is better for every day use. Gold Rush's shine is suited a little more for glam looks, events, or parties out with friends rather than standard office wear - but, again, that could depend on what you're going for, or for the sort of place you work at. If you want something that'll help you shine bright and glow beautiful, try this one.

over 1 year ago

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