Passable mascara, fantastic remover!
I demand a lot (maybe too much) from my mascara. With my stick straight lashes and my oily lids, it has to be curling, lengthening, and volumizing but also smudge-proof. I used to have Maybelline Volume Express as my go-to until it started making my eyes itch, so that's just another consideration to add the the mix. Let's just say, finding even a passable mascara is hard to do- which makes me kinda happy that I've done that.
6 months ago
The Heroine Make Volume & Curl Mascara ticks most of my boxes. It can hold a decent curl, stay on for the whole day, and make my lashes look longer. I'm not too sure about the promise to volumize since two coats already feels too heavy for an ordinary workday and has the tendency to straighten lashes out. There's a little smudging in the undereye area after an intense workout, but it's nothing a little finger wipe can't fix. I also experience no itching the way I do from the Maybelline and other brands. In terms of removal, it goes off pretty easy with an oil remover (don't even attempt it with micellar water). This mascara is pretty okay, but I think it can do more to make lashes look thicker and more curled. It's a functional mascara. What's best about it is the (bonus!) mascara remover it came with. It's lightweight, non-irritating, non-stinging, and does the job 110%.
Verdict: passable mascara, fantastic remover!