CLAIM TO FAME: A super-concentrated treatment concealer that instantly erases dark circles and fine lines
FAST FACTS: Covers up fine lines, creases, and age spots in a swipe; improves the skin’s elasticity and tightens pores with goji berry and Haloxyl; has a built-in micro-corrector applicator that’s suitable for the delicate under-eye area; made with SPF 18 to protect the skin from sun damage
PERFECT FOR: Bright, wide-awake eyes
REVIEWS:
Lasts All Day
Jan 2017
”I discovered this product on youtube and have used it ever since. I am only in my early 20s but i have fine lines under my eyes. This is the only concealer that will not crease with out me having to set it. I also use for all my older clients because they have dry under eyes and i am not able to set their under eyes. I always end up marketing this product to everyone lol”
– Malikfatima (from maybelline.com)
The Best Concealer E-V-E-R!
”Finally, an under eye concealer that doesn’t go on like beige lipstick! I love this product. It’s lite-weight on the skin, and the coverage is gentle and great. If, at my delicate age of 68, I can (1) figure out how to work the applicator and (2) have no problem with the concealer getting into my wrinkles or crows feet, you youngsters should LOVE it.”
– abwhittem (from maybelline.com)
SPECIFICATIONS:
WHAT YOU GET: (1) bottle Instant Age Rewind Eraser
NET WEIGHT: 6ml
For Best Results:
STEP 1: Twist collar of the Micro-Corrector Applicator in the direction of arrows until the concealer is visible on the sponge (it may take some turns on first use).
STEP 2: Using the applicator, apply concealer directly to the under-eye area, blending in an outward motion. Store in a cool dry place. Do not put under direct sunlight.
From a small, family-owned business that began with a tube of mascara, Maybelline has grown to capture a market of modern muses around the world. Inspired by trends from the catwalk and the sidewalk, Maybelline New York empowers women to make a statement, explore new looks, and flaunt their own creativity and individuality. Now the No. 1 cosmetics company in America, Maybelline’s iconic tagline encourages women to be strong, confident, and unique. “Maybe she’s born with it. Maybe it’s Maybelline.”
| 5 stars | 135 | |
| 4 stars | 42 | |
| 3 stars | 6 | |
| 2 stars | 3 | |
| 1 star | 1 |
I have no idea how many tubes of this I have gone through. The formula of this concealer is amazing. It’s creamy, comfortable on the skin, pigmented, and easy to blend. I have no issues using it for my undereyes, pimples, and scars. I love this especially for no-makeup makeup days. However, I had to stop using this when I got slightly fairer and the shades leaning yellow don’t match me anymore. Wish they’d come out with more shades!
15 days agoThis is one of my favourite concealers. It has great coverage and you could still build it up without caking. I am not sure about the anti-aging part yet though, maybe we will see in a few years. I'll definitely keep using it and I recommend more people do, too.
16 days agofinally I found the concealer that works for me. I use the shade medium and I like that it brightens my undereyes without being too light. compared with the fit me concealer, this has a very good coverage although the longevity can still be improved and what a surprise, it doesn't crease! Many are complaining about its container and sponge tip but I find it easy to use for touch ups even inside moving vehicles. Although I'm not sure about it's anti-ageing or brightening claims, hopefully it does work.
28 days agoI’m on my 3rd tube (with more in stock) because it really helps brighten your undereyes and is very easy to blend :) layering is mey as well and it doesnt cake when you do so no worries there. best applied using either fingers or a beautyblender but make sure to wash the tip once in a while for hygienic purposes.
28 days agoI've been using this for a good few months now. Pros: The coverage is very good. It can conceal discoloration quite well. It also lasts very long. Cons: The sponge tip applicator is a nightmare for people who have OCD like me because you can't just go and clean it. Tips: Better suited for blemishes and spot concealing. Can be too thick to use on the undereyes and will emphasize fine lines. Dries very quick so blend immediately.
29 days agoGreat concealer for the under eye! It brightens, conceals, and it doesn't crease. I hate the sponge applicator cause it accumulates dirt after a while, but the product itself is worth the buck. For majir blemishes, it can help but it didn't fully cover mine without proper color correction. This is has a thicker consistency than the Fit Me concealers but it has higher coverage. Longevity is pretty good on my oily skin. Definitelyy this out.
about 1 month ago
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