CLAIM TO FAME: Maybelline’s revolutionary formula for long, flared, flirty lashes with a dramatic wing effect
FAST FACTS: Features a push-up wing brush; includes short bristles that add volume and lift; long bristles stretch lashes and sweeps them to the side for a winged look; styling formula coats strands in dramatic black and holds them in place; ophthalmologist tested
PERFECT FOR: Lifting and plumping lashes from the root
Gives length with no clumping.
February 26, 2017
”Maybelline makes some really good mascaras although I generally prefer CoverGirl if I am going the drugstore route. I saw an ad for this mascara and decided to try it. My lashes are medium length and straight. They are also thin and need a lot of oomph. I love dramatic lashes. This mascara has a long curved comb for a brush. It is thin and different from the usual mascara brushes. It isn’t plush at all. The formula is very dark and not too watery. It isn’t messy to apply. One coat does a nice job but three gives me long, thicker lashes that do not clump at all. I don’t really see a “winged effect” but my lashes are fanned out, very dark, and separated. If I curled them, they stay pushed up but do lose a bit of lift when I apply several coats.”
”I slept in this mascara (I know, not a good idea…) and I didn’t wake up with clumps and flakes all over. It stayed on quite well. And it washes off easily with cleanser and water or any eye makeup remover. I do like this mascara. I have some higher end ones I like a bit more but, for the price, this one is good for drama without clumping. You need to get used to the comb brush but, once you do, I think you will see a big difference in the length as well as thickness of your lashes.”
–PattyT (from amazon.com)
WHAT YOU GET: (1) The Falsies Push Up Angel Mascara (Very Black)
NET WEIGHT: 9.7ml
STEP 1: Sweep inner lashes in an upward and outward motion from the root to tip of lashes.
STEP 2: Repeat until the desired lift, volume, and winged effect are achieved. Store in cool, dry place; Do not subject to direct sunlight; Cap lid tightly to ensure no leaks
From a small, family-owned business that began with a tube of mascara, Maybelline has grown to capture a market of modern muses around the world. Inspired by trends from the catwalk and the sidewalk, Maybelline New York empowers women to make a statement, explore new looks, and flaunt their own creativity and individuality. Now the No. 1 cosmetics company in America, Maybelline’s iconic tagline encourages women to be strong, confident, and unique. “Maybe she’s born with it. Maybe it’s Maybelline.”
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