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Volum’ Express Hypercurl Mascara


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CLAIM TO FAME: A volumizing and curling mascara for fuller, flirtier lashes

FAST FACTS: Locks in a volumized curl for up to 18 hours; instant Volume-Building Express Formula quickly plumps up eyelashes; patented Curved Anti-Clump Brush fans out each strand; waterproof formula ensures long lasting wear

PERFECT FOR: Adding definition and natural-looking hold to short, straight lashes

May 12, 2015
”Mascara is a very subjective thing, I get it. 100% my favorite mascara and I’m sad that I cannot buy this in Australia. I bought this in 2011 in Asia. From the beginning it held my Asian eyelashes very well! None of this waiting for the formula to dry out like other mascaras. It did dry out a smidgen as time progressed but the formula is still great, not unworkable. The brush has a slight curve (it doesn’t flex around - something I like). Very waterproof and smudge-proof. I remove using an oil based remover or cleanser. Will buy lots when I visit Asia again! If you like the Covergirl Last Blash (orange tube) formula, you’ll like this.”
–amtn (from Makeupalley.com)

WHAT YOU GET: (1) tube Volum’ Express Hypercurl Mascara
INGREDIENTS: Isododecane, Cera alba/Beeswax, Cera Carnauba, Carnauba Wax, Disteardimonium Hectorite, Aqua/Water, Allyl Stearate,VA Copolymer, Oryza Staiva Cera, Rice Bran Wax, Paraffin, Alcohol Denat., Polyvinyl Laurate VP, Eicosene Copolymer, Propylene Carbonae, Talc, Ethylenediamine, Stearyl Dimer Dilinoleate Copolymer, Peg-30 Glyceryl Stearate, Propylparaben, Methylparaben, Hydrogenated Jojoba Oil, Calcium Sodium, Borosilicate (May contain: CI77491/ CI77492, CI77499/Iron Oxides, CI77891/titanum Dioxide, CI77510/Ferric Ferrocyanide, CI77007/Ultramarines, CI77288/Chromium Oxide Greens, CI77742/Manganese Violet, MICA, CI77266/Black 2)

Curl lashes then apply 2-3 coats of mascara.


From a small, family-owned business that began with a tube of mascara, Maybelline has grown to capture a market of modern muses around the world. Inspired by trends from the catwalk and the sidewalk, Maybelline New York empowers women to make a statement, explore new looks, and flaunt their own creativity and individuality. Now the No. 1 cosmetics company in America, Maybelline’s iconic tagline encourages women to be strong, confident, and unique. “Maybe she’s born with it. Maybe it’s Maybelline.”

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Certified Buyer
  • Skin Type Dry
  • Skin Tone Medium
  • Facial Features Chinita
  • Age 31

Most affordable basic hypercurl mascara

I do understand why this product is everybody's favorite. The wand is so simple for newbie makeup ladies. I like the consistency while applying the mascara into my lashes. Really gives the look an amp effect. I like it without any eyelash curler device. Perfect for asian eyes. This drugstore find must be in every ones hand before opting to try expensive or high end mascara brand.

21 days ago
  • Skin Type Normal
  • Skin Tone Fair
  • Facial Features Chinita


Its an okay mascara its definitely waterproof but it flakes off whenI rub my eyes even if I do it gently. Its not the best but not the worst. But because of the the price I cannot be mad. If you are on a tight budget buy this but if not buy a better quality mascara.

about 1 month ago
Top Reviewer
  • Skin Type Oily
  • Skin Tone Medium
  • Facial Features Morena
  • Age 21

Best affordable mascara

This is just the best. When I started using makeup, this is the first few products I bought and it's been in my stash ever since. It volumizes your lashes and it's not as heavy compared to other mascaras. Make sure to curl your lashes for maximum volumizing effect. It kinda smudges so be careful when scratching your eyes.

about 1 month ago
Top Reviewer
  • Skin Type Dry
  • Skin Tone Fair
  • Facial Features Mestiza
  • Age 30

Budget friendly!

Absolutely amazing product. Used this throughout the day and no complaints. Gives the lashes tons of volume and with the spoolie it comes with. Gives the lash the curl we have been thriving for. Definitely recommend!  so lovin it. Specially if you are a budgetarian and still loves to look glam. 

about 2 months ago
Top Reviewer
  • Skin Type Sensitive
  • Skin Tone Fair
  • Facial Features Morena
  • Age 24

Good for beginners

Woah this was hyped always. And I was surprised Catriona used this as well in her makeup tutorial as miss universe so I did not hesitate buying this one!! This one is really good, no drying or clumping at all. Healthy looking lashes and yeah it’s really good knowing it’s price.

about 2 months ago
Top Reviewer
Certified Buyer


This was the very first mascara that I ever bought because it is very affordable and beginner- friendly. It lengthens and volumizes the lashes very well and is also waterproof. It is super long- wearing and doesn't get smudged easily. I've loved this for some time but ended up giving this to my mom because I don't really use mascara too often and a lot of people told me that I already have long and thick lashes so if I put on mascara, it will look like I've had lash extensions.

3 months ago

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