CLAIM TO FAME: A 100% sulfate-free shampoo that helps protect newly-dyed hair
FAST FACTS: Gently cleanses without washing away color; deeply moisturizes scalp to boost hair’s hydration levels; leaves locks soft, shiny, and nourished; helps preserve color purity for up to 4 weeks with Anti-Fade Complex; vegan formula is free from parabens and harsh salts
PERFECT FOR: Soft, silky, and vibrant locks
Best Hair Color Shampoo
”I absolutely love this Loreal EverPure shampoo. It works great for my colored hair and doesn’t wash out the color like other shampoos do- the ones with sulfate in it. It leaves your hair smelling fresh. I highly recommend this shampoo if you want to retain your hair color for as long as possible. I use it everyday and my hair color lasts for nearly a year!”
–Jesswonderful (from lorealparisusa.com)
WHAT YOU GET: (1) EverPure Moisture Shampoo
NET WEIGHT: 250ml
Gently massage onto wet hair and scalp. Rinse. Follow with Everpure Moisture Conditioner and Treatment for optimal results.
L’Oréal Paris is a total beauty care company that offers the ultimate luxury products in cosmetics, skincare, hair care, and hair color. The brand’s commitment to technology, research, and innovation has produced timeless favorites like Revitalift, Youth Code, L’Oreal Paris Cosmetics, Colour Riche, True Match, and many more. The company’s celebrates the diversity of beauty with a broad range of muses—think: Jennifer Lopez, Eva Longoria, Blake Lively, Freida Pinto, Julianne Moore, and Lea Michele! Truly a global beauty brand.
Ever since I discovered perm and bleach and all other crazy hair colors, my hair pretty much hasnt had a rest since so you can imagine how dead my hair is. Shampooing has become difficult for me because aside from it making colors fade so much faster, it makes my dead hair as dry as my humor. I'm not kidding when i say it's dead, it just frizzes all over, falls out, and just basically rough to the touch. Anyway, I discovered this shampoo and im SO upset I didnt know sooner (when I did, I didnt buy it immediately coz I was cheap) because if anyone has hair as dead as mine but still want to clean your hair-- this is THE product ladies. It cleans and lathers like any normal shampoo, it smells great, and doesnt dry your hair AT ALL.about 1 month ago
I researched this product a lot before buying it, and I have to say this has appeared on almost every list of "Best Shampoos for Colored Hair" that I found. It's very economical and lasts quite a while. My hair color really didn't fade when using this. My only problem is that it doesn't lather as much as regular shampoos, and it leaves my hair feeling a tad bit dry when I use this without the conditioner. (However, that could just be because my hair is colored, which tends to dry out hair). Overall, I'd buy this again.3 months ago
When I use this I don't feel guilty that I'm using too much chemicals on my hair. This is gentle for my colored hair and it makes my hair very soft and manageable. It also has a very pleasant smell and it protects my hair from harmful chemicals. I also feel that it moisturizes and cleans my hair at the same time.5 months ago
My hair goes from blonde to gray to blue and black and this just keeps the color the way I want t to be. Oxidation is one of my biggest fears when it comes to hair color. This product doesn't lead to that as fast as others do. It smells great and my hair is super soft after this <37 months ago
It cleanses as well as any other decent shampoo on the market and it doesn’t dry my hair out. it smells organic like plants. I like the smell and feel like it’s calming. Unfortunately, i got breakouts near my hairline when I started using this. So, I won’t be using this anymore.9 months ago
Yes, it's stay true about it's claim of taking care of your hair color, but sadly, I will not repurchase.. I bought this shampoo and also the everpure conditioner and they gave me dandruff (yeah, I know, yuck!)... I haven't had dandruff in years so I believe this really is the culprit!... but maybe it was just me, idk! nevertheless, still not buying this again... But on the positive note, I love that it never bleed out my hair color when washing my hair... So I just hope that they create a formula that can also combat dandruff.. :(11 months ago