Moisture Shampoo by L'Oreal Paris

EverPure Moisture Shampoo

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CLAIM TO FAME: A 100% sulfate-free shampoo that helps protect newly-dyed hair

FAST FACTS: Gently cleanses without washing away color; deeply moisturizes scalp to boost hair’s hydration levels; leaves locks soft, shiny, and nourished; helps preserve color purity for up to 4 weeks with Anti-Fade Complex; vegan formula is free from parabens and harsh salts

PERFECT FOR: Soft, silky, and vibrant locks

Best Hair Color Shampoo
May 2017
”I absolutely love this Loreal EverPure shampoo. It works great for my colored hair and doesn’t wash out the color like other shampoos do- the ones with sulfate in it. It leaves your hair smelling fresh. I highly recommend this shampoo if you want to retain your hair color for as long as possible. I use it everyday and my hair color lasts for nearly a year!”
–Jesswonderful (from lorealparisusa.com)

WHAT YOU GET: (1) EverPure Moisture Shampoo

Gently massage onto wet hair and scalp. Rinse. Follow with Everpure Moisture Conditioner and Treatment for optimal results.

L’Oréal Paris is a total beauty care company that offers the ultimate luxury products in cosmetics, skincare, hair care, and hair color. The brand’s commitment to technology, research, and innovation has produced timeless favorites like Revitalift, Youth Code, L’Oreal Paris Cosmetics, Colour Riche, True Match, and many more. The company’s celebrates the diversity of beauty with a broad range of muses—think: Jennifer Lopez, Eva Longoria, Blake Lively, Freida Pinto, Julianne Moore, and Lea Michele! Truly a global beauty brand.

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Top Reviewer

I love this so much!

When I use this I don't feel guilty that I'm using too much chemicals on my hair. This is gentle for my colored hair and it makes my hair very soft and manageable. It also has a very pleasant smell and it protects my hair from harmful chemicals. I also feel that it moisturizes and cleans my hair at the same time.

3 months ago
Top Reviewer

Use it with the conditioner ;)

My hair goes from blonde to gray to blue and black and this just keeps the color the way I want t to be. Oxidation is one of my biggest fears when it comes to hair color. This product doesn't lead to that as fast as others do. It smells great and my hair is super soft after this <3

4 months ago
Top Reviewer
Certified Buyer

Broke me out

It cleanses as well as any other decent shampoo on the market and it doesn’t dry my hair out. it smells organic like plants. I like the smell and feel like it’s calming. Unfortunately, i got breakouts near my hairline when I started using this. So, I won’t be using this anymore.

6 months ago
Certified Buyer

Love that it takes care of my hair color, but sadly will not repurchase.. :(

Yes, it's stay true about it's claim of taking care of your hair color, but sadly, I will not repurchase.. I bought this shampoo and also the everpure conditioner and they gave me dandruff (yeah, I know, yuck!)... I haven't had dandruff in years so I believe this really is the culprit!... but maybe it was just me, idk! nevertheless, still not buying this again... But on the positive note, I love that it never bleed out my hair color when washing my hair... So I just hope that they create a formula that can also combat dandruff.. :(

8 months ago
Certified Buyer

shampoo that doesn't fade hair color

I've been a fan of this shampoo since I started coloring my hair last year. i was initially hesitant to try this as it might be too strong or might cause hair fall. my fears were unfounded as I really liked this. it has a great smell unlike others that have a sweet and strong smell but end up smelling bad when mixed with sweat and dirt. most of all my hair color doesn't fade easily. usually takes 3 months before I have to color the roots. it also takes a long time to finish 1 bottle.

10 months ago