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Hyperimpact Liner (Black)

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CLAIM TO FAME: An all-in-one liner with an innovative flat tip brush that lets you create perfect lines

FAST FACTS: Liquid soft glide technology creates smooth and dramatic strokes in an instant; easily draws on thin to thick lines; provides precision and control without tugging or dragging the skin; ophthalmologist-tested, contact-lens safe

PERFECT FOR: Neat, crisp cat-eyes

WHAT YOU GET: (1) Hyperimpact Liner (Black)

STEP 1: Line your top lid in a single stroke starting from the inner to the outer corner of your eye.
STEP 2: Repeat for a thicker, more intense line.


From a small, family-owned business that began with a tube of mascara, Maybelline has grown to capture a market of modern muses around the world. Inspired by trends from the catwalk and the sidewalk, Maybelline New York empowers women to make a statement, explore new looks, and flaunt their own creativity and individuality. Now the No. 1 cosmetics company in America, Maybelline’s iconic tagline encourages women to be strong, confident, and unique. “Maybe she’s born with it. Maybe it’s Maybelline.”

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8 reviews

Share your experience with this product
3.1 out of 5
5 stars
4 stars
3 stars
2 stars
1 star
Top Reviewer
  • Skin Type Oily
  • Skin Tone Fair
  • Facial Features Chinita
  • Age 24

Not worth it

I am trying out different eyeliners from Maybelline and this one is probably not their best one. I am kinda disappointed with this because it takes a while to dry, and it smudges. There are better ones out there for this price so just skip this one, especially if you have oily lids.

about 1 month ago
  • Skin Type Dry
  • Skin Tone Medium
  • Facial Features Morena
  • Age 28

5 stars for a stellar product

Contrary to what the other reviewers were saying, I am claiming that this is the BEST eyeliner there is today. The tip is soft yet firm so there's no need for you to worry about not achieving the perfect cat-eye. Second, it's highly pigmented and dries in just the right amount of time, leaving you room to erase should you commit a mistake. Third, it's affordable for its quality. So girls, do not be discouraged by the naysayers. Give this a try and you might just be surprised. :)

7 months ago
  • Skin Type Combination
  • Skin Tone Medium
  • Facial Features Morena
  • Age 29

Love this liner!

Love this liner! It’s so pigmented and easy to use. The brush tip is perfect for beginners and aspiring cat-eye experts. It’s long-wearing, though when I wear it all day, it smudges to my undereye. I just remember to blot the smudges out with wet tissue, and it’s still good to go!

8 months ago
Top Reviewer
  • Skin Type Combination
  • Skin Tone Medium
  • Facial Features Morena
  • Age 20

Not ideal for beginners

The felt tip frays very often. I'm bad at doing my eyeliner as I'm left handed and this was really hard to use for me. It's not too long wearing that it's difficult to remove but it lasts well enough for the whole day. It's really watery when applied and it smudges and bleeds easily so you have to be careful. It looks nice once dried down but it's too difficult to use to be worth it.

about 1 year ago
Top Reviewer
  • Skin Type Combination
  • Skin Tone Medium
  • Facial Features Morena
  • Age 23

Great tip, but it's not so black and isn't long-wearing

So, I had really high hopes for this eyeliner because when I first swatched it it was black and matte. But with just one swipe on my eye, I knew this was not going to be a "love at first sight" kind of thing. The formula takes long to dry and it bleeds into lines I didn't even know my eyes had! Since it's not pigmented, I have to draw over my eyes a couple of times and it just bleeds like hell. Plus, it's not smudgeproof or sweatproof at all. *Sigh* I was really hoping this would be a cheaper alternative to the L'Oreal Super Liner Black Lacquer. :(

about 1 year ago
  • Skin Type Combination
  • Skin Tone Fair
  • Facial Features Morena
  • Age 28

I Vote...Meh.

I recently bought this to see how it fairs to the Hyper Glossy eyeliner that I've grown to adore, and I suppose it's a love-hate relationship. I do like that it's super pigmented on the first swipe, but as someone who has been doing her cat-eye for the last 10 years, this requires a light hand. The brush tip is a tad bit fat for my taste, therefore achieving the skinny flick at the end is quite difficult. I have to thin it out with micellar water and a pointed cotton bud more often than I do with the Hyper Glossy (since HG's brush tip is made out of thin hairs versus the felt pen of Hyper Impact). Also, the thickness of the pen takes some getting used to when I've been accustomed to the slimmer quill of a dip-type liquid eyeliner. Bottom line, once this runs out of ink, I'm sticking to my original formula.

over 1 year ago