CLAIM TO FAME: A volumizing mascara that delivers fully loaded volume in one coat
FAST FACTS: Waterproof formula delivers bold volume that lasts; features Maybelline’s Big Shot brush with unique, wavy bristles; formulated with the biggest dose of collagen for a volumizing effect; ophthalmologist tested and suitable for contact lens wearers
PERFECT FOR: Va-va-voom lashes
WHAT YOU GET: (1) Volum’ Express Magnum Big Shot Waterproof Black Mascara
NET WEIGHT: 10ml
Step 1: Sweep the Big Shot brush from root to tip for dramatic volume.
Step 2: Repeat to build even bigger volume.
Step 3: Do not let mascara dry in between coats.
From a small, family-owned business that began with a tube of mascara, Maybelline has grown to capture a market of modern muses around the world. Inspired by trends from the catwalk and the sidewalk, Maybelline New York empowers women to make a statement, explore new looks, and flaunt their own creativity and individuality. Now the No. 1 cosmetics company in America, Maybelline’s iconic tagline encourages women to be strong, confident, and unique. “Maybe she’s born with it. Maybe it’s Maybelline.”
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