We see you’re enjoying our Big Birthday Sale, beauties – thanks for all the love! Just a heads-up: due to the overwhelming volume of orders, all orders placed on September 23 to September 27 will be delivered within 1-4 working days in Metro Manila, and within 5-7 working days outside Metro Manila. Don’t worry, your package will get to you!

Pure Skin Organic Liquid Foundation +SPF30


CLAIM TO FAME: A silicone-free liquid foundation that works in harmony with your skin

FAST FACTS: Provides long lasting and full coverage; leaves a natural looking flawless look with a cream-to-powder finish; light reflecting properties helps minimize blemishes and fine lines; light, silky texture won’t clog pores, or look cake-y and powdery; softens and revitalizes with organic argan oil; nourishes, hydrates, and protects; keeps skin glowing and youthful with antioxidant-rich sea buckthorn and coconut; vegan, cruelty free, and halal certified; free from nano particles, parabens, bismuth oxychloride, talc, formaldehyde, mineral oils, fillers, gluten, fragrance, preservatives, and GM ingredients

PERFECT FOR: Oily, spot-prone, sensitive skin; a naturally radiant look

good product!
June 21, 2017 ”I was really pleased to see a vegan liquid foundation with a higher SPF, so wanted to give this a try. I sampled cream and fair beige, and found fair beige a little too yellow for my skin tone, but either way the texture is much better than the last (not PHB) one I tried. It’s a little thick so you have to work quickly, I think that’s probably down to the sun protection (and will also vary depending on what product/s you have on under it, as well as ambient temperature), but it covers nicely and evenly without looking like a mask, and if it does streak you can blend these out with a kabuki brush. I found it easiest to apply using a foundation brush. I’ll definitely buy cream in the full size.”
–Jen D. (from phbethicalbeauty.co.uk)

WHAT YOU GET: (1) Pure Skin Organic Liquid Foundation +SPF30
INGREDIENTS: Aqua, Caprylic / Capric Triglyceride, Cetearyl Olivate, Sorbitan Olivate, Simmondsia Chinensis (Organic Jojoba), Cocos Nucifera (Organic Virgin Coconut Oil), Ricinus Communis (Organic Castorbean Oil), Argania Spinosa (Organic Argan Oil), Hippophae Rhamnoides (Organic Sea Buckthorn), Cetyl Alcohol, Mica, Titanium Dioxide, Zinc Oxide, Iron Oxides, Ultramarines, Sorbitol, Leuconostoc/ Radish Root Ferment Filtrate

Apply directly to clean skin. For flawless results apply with the PHB Liquid Foundation Brush. Only a small amount is needed for fantastic coverage.

PHB Ethical Beauty

PHB Ethical Beauty is a pioneering British family business with a revolutionary range of award winning ethical beauty products—all handmade in the UK. The brand is home to the world’s largest range of Natural, Vegan, Cruelty Free, and Halal Certified beauty products and is not tested on animals. Their extensive skin, hair, and body care selections also include mineral cosmetics, a male skincare line, and natural remedies for sensitive skin, eczema, psoriasis, and acne. With over 200 products to choose from, you’re sure to find a healthier, eco-friendly, vegan beauty alternative at PHB.

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