Eye Heart SF by Benefit

Eye Heart SF

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CLAIM TO FAME: A limited-edition Christmas set for a polished, eye-catching look

FAST FACTS: A set of bestsellers for brows, lashes, cheeks, and pores—all “wrapped” in a special snow globe-inspired tin. Includes:

  • They’re Real! Mascara in Beyond Black (Full-size): A long-wearing mascara that adds dramatic length and fullness. More info here.
  • Goof Proof Brow Pencil in 3 (Full-size): A wedge-tip pencil that quickly defines and colors brows. More info here.
  • Benetint (Mini): Benefit’s original cheek and lip tint in a rose-red hue. More info here.
  • The POREfessional (Full-size): A skin-smoothing balm with a silky finish that blurs the look of imperfections. More info here.
  • They’re Real! Tinted Primer (Fun-size): A tinted eyelash primer that subtly enhances lashes for a natural look. More info here.

    PERFECT FOR: The perfect party favor for your holiday guests

WHAT YOU GET: (1) Eye Heart SF
DIMENSIONS: 165(w) x 165(d) x 203(h)mm

Founded by successful models-turned-makeup artists Jean and Jane Ford, Benefit was built on the premise that “makeup doesn’t have to be serious to look good.” For the twin Fords, laughter was always the best cosmetic, a belief they infused into each of their products from the get-go. Just check out the quirky packaging and cheeky labels that accompany Benefit’s beauty boosters and you’ll get the drift! Today, the mega-brand is known for its insta-pretty solutions and ever-playful approach to beauty.