CLAIM TO FAME: A full-coverage formulation with a blendable pigment suspension system
FAST FACTS: Contains higher pigment levels than the Serum Foundation; lightweight, non-oily texture leaves a smooth finish; treated tints deliver a rich, highly-saturated effect and are suspended in The Ordinary’s proprietary spreadability system; won’t settle on fine lines and stays on for longer; leaves a semi-matte finish; compatible with most primers but works exceptionally well with The Ordinary’s own primers; features a pH level of 6.00-7.50; vegan formula is cruelty-free and doesn’t contain alcohol, oil, nuts, gluten, and soy
PERFECT FOR: High coverage without the heavy makeup look
November 7, 2017
”Nothing annoys me more than when someone says that because they didn’t like a product that means it may be good for people “new” to makeup, but not for a beauty buff! I am a makeup buff & I LOVE this foundation! I ordered this online after trying soo many “amazing” foundations that just wouldn’t stick to my super oily tzone. Nothing looks more disgusting than when your tzone has lost all its makeup but your cheeks are still intact! I bought tf peaches foundation the same day I ordered this thinking it would be about a week or 2 til this arrived. It came in 4 days!! I reach for this more than any of my expensive foundations (ud, tf, mjacobs, mufe) & drugstore holy grails (fitme, Milani, nyx, loreal). While I love most of the above mentioned foundations, this one is the best color match & I never have to worry about whether it has come off my tzone 2 hours into my workday, & one I have rarely ever had to touch up 6-8 hours later. I cannot say that of any of the above mentioned brands that I use.”
–RF (from theordinary.com)
WHAT YOU GET: (1) Coverage Foundation
INGREDIENTS: Aqua (Water), Coconut Alkanes, Dimethicone, Isodecyl Neopentanoate, Caprylyl Methicone, Methyl Methacrylate Crosspolymer, Glycerin, Trimethylsiloxysilicate, PEG-9 Polydimethylsiloxyethyl Dimethicone, Caprylic/Capric Triglyceride, Dimethicone/PEG-10/15 Crosspolymer, Coco Caprylate/Caprate, Cetyl Diglyceryl Tris(Trimethylsiloxy)silylethyl Dimethicone, Sucrose Laurate, Dipropylene Glycol, Polysilicone-11, Tocopherol, Polyglyceryl-3 Diisostearate, Polyglyceryl-3 Polyricinoleate, Disteardimonium Hectorite, Hectorite, Dimethicone/ Bis-Isobutyl PPG-20 Crosspolymer, Dimethyl Isosorbide, Sodium Chloride, Trisodium Ethylenediamine Disuccinate, Phenoxyethanol, Chlorphenesin. May Contain [+/-]: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Tin Oxide, Aluminum Hydroxide, Bismuth Oxychloride (CI 77163), Mica, Triethoxycaprylylsilane
Formulations are updated from time to time as part of the brand’s commitment to innovation. As such, the ingredient list shown here may vary from the box of the product depending on time and region of purchase.
Shake before use. Dispense a small amount onto the palm or the back of your hand. Smooth on and blend throughout the face, ideally outward from the midpoint of the face.
Serum Foundations sold in the European Union offer an SPF 15 claim. This protection is achieved without the use of chemical sunscreens and only through physical protection from Titanium Dioxide. Additionally, no nano-particles are used to achieve this sun protection. These attributes are unique in foundations because it is exceptionally difficult to create a natural, lightweight look and consistent shades when using only non-nano forms of Titanium Dioxide for sun protection without any chemical sunscreen agents.
Please note that the formulations are and will be the same in all markets but the packaging will claim SPF 15 only in the European Union while regulatory processes for claiming SPF in other markets are carried out individually.
Each foundation format is available in 21 shades. The shades are divided into three categories: 1 for fair to lighter tones, 2 for medium tones; and 3 for darker tones. Each category is then classified further by a second digit from 0 to 3 to indicate depth within each category. Finally, a letter is added to the shade code to identify the undertone: P (Pink) and R (Red) indicate cool undertones for lighter and darker shades respectively; N indicates a Neutral tone; Y indicates a Yellow undertone. Each shade code has a descriptive name as well. For example, 1.2P is Light with Pink Undertones while 3.0Y is Medium Dark with Yellow Undertones. For a complete shade guide, please click here.
Three of the shades have an additional letter at the end: S indicates Silver highlights and G indicates Gold highlights; these shades use natural-looking and exceptionally fine dispersions of metallic effect pigments for added highlight. The Ordinary will introduce individual enhancers and highlighters in the near future to customize all shades.
The unique suspension system used in the formulations allows shades to look so natural on skin that three shades or more will suit most skin tones. The shades can also be mixed at the time of application if desired.
“Clinical formulations with integrity”—that’s what The Ordinary is about. Created to celebrate truth, veracity, and reliability, the beauty company is focused on advanced functional beauty while honestly communicating its products to its consumers. The end goal? Bringing to market effective, well-known technologies at reasonable prices. As part of DECIEM’s brands, The Ordinary is also free of Parabens, Sulphates, Mineral Oil, Methylchloroisothiazolinone, Methylisothiazolinone, Animal Oils, Benzalkonium Chloride, Coal Tar Dyes, Formaldehyde, Mercury, and Oxybenzone and does not test on animals. All you need is to try out one of their bestselling products, extremely affordable and effective skincare products and you’ll realize what makes The Ordinary, extraordinary.
please restock on darker shades!! please restock on darker shades!! please restock on darker shades!! please restock on darker shades!! please restock on darker shades!! please restock on darker shades!! please restock on darker shades!! please restock on darker shades!! please restock on darker shades!! please restock on darker shades!! please restock on darker shades!!2 months ago
I bought this just to try the range and I am sold. The coverage is amazing and lasts for a very long time. I’m sure I looked odd with my fake tan look that day but heck, my face wasn’t oily as it normally is by the end of the day. I’ll be buying the lighter shade to mix with and get the right tone. I also added it to another brand - Missha BB - and it blends well. Versatile.5 months ago
This is my favorite everyday foundation, it is so lightweight yet gives a decent amount of coverage which is buildable from medium to full. I have a very sensitive and acne prone skin yet it does not give me any break out. It does not have smell. This is very good.5 months ago
Bought this in the shade 1.2YG. Although I belong in the “2” spectrum, I bought this particular shade because I’ve seen reviews from Youtube that it oxidizes and true enough, it does. At first, it seemed just a shade lighter than my skin color/shade but after a few minutes I notice it blends well with my skin. Maybe I’m a mixture of the “1” and “2” shade. WHAT I LIKE MOST ABOUT IT is that it actually blends with my skin! Like it does not just awkwardly sit on top of my skin but complements with it well. Also, it produces that glow—it’s amazing because when I touch my face, it’s not sticky at all (which is usually what you’d expect when you notice some glow on your skin) WHAT I DON’T LIKE is that it does not really offer that much of a coverage although I don’t need much covering on my face since I have little imperfections i.e., I don’t have large pores, I have very minimal white bumps on my face, and I don’t have acne/scars however, it would be good if it actually offered generous coverage for our friends out there who need it :).about 1 year ago
This foundation for me is a dupe for MAC foundation!! The coverage is super on point and this is recommended for people who have oily skin like me. Wore it at work today and it stays on me without creasing for the whole shift! It’s rare for oily people to use a foundation that doesn’t crease. I’d give this a double thumbs up! i think the only downside of this is the shade range here in BeautyMNL for the ordinary needs to expand since the ordinary has a wide range of shades which I recommend for BeautyMNL to have all shades in stock for customers to pick the exact shade for them.about 1 year ago
Medium to heavy coverage foundation. A bit yellow to gold color for my skin tone. Reasonable price compare to the other brand. Long lasting liquid foundation. I hope there is spf included for this foundation. And the other shade will be available soon so i can try the lighter shades.over 1 year ago