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Serum Foundation

THE ORDINARY
₱770.00
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CLAIM TO FAME: A medium-coverage formulation with a very lightweight serum feel

FAST FACTS: Offers moderate coverage that looks natural; treated pigments deliver a rich, highly-saturated effect and are suspended in The Ordinary’s proprietary spreadability system; won’t settle on fine lines and stays on for longer; leaves a semi-matte finish; compatible with most primers but works exceptionally well with The Ordinary’s own primers; features a pH level of 6.00-8.25; vegan formula is cruelty-free and doesn’t contain alcohol, oil, nuts, gluten, and soy

PERFECT FOR: Breathable cover with a flawless appearance

REVIEWS:
November 6, 2017
”I will never, ever buy another foundation again.”

”I’ve tried pretty much every drugstore foundation ever and a few mid-range ones, and this blows everything out of the water. My skin used to be an oil slick (thank you, The Ordinary Niacinamide + Zinc and Natural Moisturizing Factors + HA for correcting that!), so I would always seek out the best longwear foundation. These were usually so thick that it looked and felt like I was wearing stage makeup and they’d still just slide right off my face within a few hours.”

”I ordered a bottle of this serum foundation in my first order from The Ordinary because I had seen some pretty glowing YouTube reviews on it. I knew the first time I put it on that I’d probably just order a bottle of it every 6 weeks for the rest of my life because it’s just incredible. I don’t know how, but it covers absolutely everything (I have lots of residual pigmentation scarring–both hyper and hypo–from acne and blotchy redness) while still letting your skin peek through and breathe. My new skincare routine has really helped mitigate oil production, but it still tends toward being oily. Even then, this foundation doesn’t melt off my face or settle into lines. It just seamlessly and beautifully blends in with your skin.”

”This is a total Holy Grail product for me. I can’t recommend it enough. If you’re reading this review, just add it to your cart. At worst you’re out 7 bucks; at best, you’ll have found your HG foundation, too :-)”
–JK (from theordinary.com)

SPECIFICATIONS:
WHAT YOU GET: (1) Serum Foundation
NET WEIGHT: 30ml
INGREDIENTS: Cyclopentasiloxane, Aqua (Water), Caprylyl Methicone, Coconut Alkanes, Methyl Methacrylate Crosspolymer, Trimethylsiloxysilicate, PEG-9 Polydimethylsiloxyethyl Dimethicone, Coco Caprylate/Caprate, Dimethicone/PEG-10/15 Crosspolymer, Cetyl Diglyceryl Tris(Trimethylsiloxy)silylethyl Dimethicone, Dipropylene Glycol, Tocopherol, Polyglyceryl-3 Diisostearate, Polyglyceryl-3 Polyricinoleate, Polyglyceryl-4 Isostearate, Disteardimonium Hectorite, Hectorite, Sodium Chloride, Hexyl Laurate, Dimethicone/Vinyl Dimethicone Crosspolymer, PEG-10 Dimethicone, Stearic Acid, Alumina, Trisodium Ethylenediamine Disuccinate, Phenoxyethanol, Chlorphenesin. May Contain [+/-]: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Tin Oxide, Aluminum Hydroxide, Bismuth Oxychloride (CI 77163), Mica, Triethoxycaprylylsilane

Formulations are updated from time to time as part of the brand’s commitment to innovation. As such, the ingredient list shown here may vary from the box of the product depending on time and region of purchase.

Shake before use. Dispense a small amount onto the palm or the back of your hand. Smooth on and blend throughout the face, ideally outward from the midpoint of the face.

Serum Foundations sold in the European Union offer an SPF 15 claim. This protection is achieved without the use of chemical sunscreens and only through physical protection from Titanium Dioxide. Additionally, no nano-particles are used to achieve this sun protection. These attributes are unique in foundations because it is exceptionally difficult to create a natural, lightweight look and consistent shades when using only non-nano forms of Titanium Dioxide for sun protection without any chemical sunscreen agents.

Please note that the formulations are and will be the same in all markets but the packaging will claim SPF 15 only in the European Union while regulatory processes for claiming SPF in other markets are carried out individually.

Each foundation format is available in 21 shades. The shades are divided into three categories: 1 for fair to lighter tones, 2 for medium tones; and 3 for darker tones. Each category is then classified further by a second digit from 0 to 3 to indicate depth within each category. Finally, a letter is added to the shade code to identify the undertone: P (Pink) and R (Red) indicate cool undertones for lighter and darker shades respectively; N indicates a Neutral tone; Y indicates a Yellow undertone. Each shade code has a descriptive name as well. For example, 1.2P is Light with Pink Undertones while 3.0Y is Medium Dark with Yellow Undertones. For a complete shade guide, please click here.

Three of the shades have an additional letter at the end: S indicates Silver highlights and G indicates Gold highlights; these shades use natural-looking and exceptionally fine dispersions of metallic effect pigments for added highlight. The Ordinary will introduce individual enhancers and highlighters in the near future to customize all shades.

The unique suspension system used in the formulations allows shades to look so natural on skin that three shades or more will suit most skin tones. The shades can also be mixed at the time of application if desired.

The Ordinary

“Clinical formulations with integrity”—that’s what The Ordinary is about. Created to celebrate truth, veracity, and reliability, the beauty company is focused on advanced functional beauty while honestly communicating its products to its consumers. The end goal? Bringing to market effective, well-known technologies at reasonable prices. As part of DECIEM’s brands, The Ordinary is also free of Parabens, Sulphates, Mineral Oil, Methylchloroisothiazolinone, Methylisothiazolinone, Animal Oils, Benzalkonium Chloride, Coal Tar Dyes, Formaldehyde, Mercury, and Oxybenzone and does not test on animals. All you need is to try out one of their bestselling products, extremely affordable and effective skincare products and you’ll realize what makes The Ordinary, extraordinary.


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18 reviews

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4.5 out of 5
5 stars
12
4 stars
4
3 stars
1
2 stars
1
1 star
0
Alexandra
Certified Buyer
  • Skin Type Combination
  • Skin Tone Medium
  • Facial Features Morena
  • Age 18

Perfect skin match, good coverage, easy to blend

I've used the foundation a few times already, and I can say that this will be my new go-to foundation! The shade perfectly matches my skin (i use 2.1 Y) which surprised me. It also has decent coverage, with only my dark scars showing. And because of its serum formula, it was really easy to blend into my skin. It doesn't oxidize as well. My concealer also went on really well on top of the foundation. Putting powders on top didn't move the foundation at all! Overall, super happy with the product, looking forward to trying out the coverage foundation as well!

25 days ago
Celinne
Certified Buyer
  • Skin Type Sensitive
  • Skin Tone Medium
  • Facial Features Chinita
  • Age 20

Good Foundation for Sensitive Skin

The Ordinary Serum foundation is lightweight, very pigmented and non-drying. It is best suited for everyday use. However, it doesnt fair well for all-day events. Because the product does crease and it is not humid-proof. Another con is this product oxidizes on my skin. This line is best suited for warm skintones.

3 months ago
Angelique
  • Skin Type Sensitive
  • Skin Tone Medium
  • Facial Features Chinita
  • Age 21

My holy grail foundation!

My journey in finding the right foundation was a long one but it ended when my best friend gave me The Ordinary Serum Foundation. It didn't break me out at all (I have really sensitive skin). It settles well, it's lightweight, and is so perfect for days when you just want to look natural and fresh. And it doesn't cake even when I'm sweating which is a big +++++++ for me!

4 months ago
Jean
Top Reviewer
  • Skin Type Normal
  • Skin Tone Fair
  • Facial Features Chinita
  • Age 22

Lightweight

I really like this foundation because it is very lightweight and you can hardly feel it on your skin when you put it. I love how this make my face look brighter. It does not give too much of a coverage which is okay with me since I really don't like too much coverage anyway because I like having my skin still peeking through.

5 months ago
Alyanna
Certified Buyer
  • Skin Type Oily
  • Skin Tone Fair
  • Facial Features Chinita
  • Age 19

The shade is way different in person vs in the photo

I’ve been wanting to try out foundation and serum foundation from The Ordinary because I heard that they were really great. I went for the shade 2.1Y, in the photo it looks a bit of a medium beige or nude beige but in person it’s way too orange-y. So for people who’s the same skin shade as me, I’d go for the 2.0N or 2.0YG. To make the wrong shade work for me, I mixed it with a skin tone which is a shade lighter for me of nyx’s total control drops.

5 months ago
Honey
Top Reviewer
Certified Buyer
  • Skin Type Combination
  • Skin Tone Fair
  • Facial Features Chinita
  • Age 21

CULPRIT

Tried this foundation kase naghahanap ako ng lightweight at non-acne friendly na foundation. Ang daming magandang reviews! Excited pa ako dito, tapos tinigyawat ako ng tatlo kinabukasan pagkagamit ko. Ayun, hininto ko na :( 5 stars for shade range, 2 stars for formula. Beware sa ingredient kase may coconut :(

6 months ago

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