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Serum Foundation

THE ORDINARY
₱770.00

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CLAIM TO FAME: A medium-coverage formulation with a very lightweight serum feel

FAST FACTS: Offers moderate coverage that looks natural; treated pigments deliver a rich, highly-saturated effect and are suspended in The Ordinary’s proprietary spreadability system; won’t settle on fine lines and stays on for longer; leaves a semi-matte finish; compatible with most primers but works exceptionally well with The Ordinary’s own primers; features a pH level of 6.00-8.25; vegan formula is cruelty-free and doesn’t contain alcohol, oil, nuts, gluten, and soy

PERFECT FOR: Breathable cover with a flawless appearance

REVIEWS:
November 6, 2017
”I will never, ever buy another foundation again.”

”I’ve tried pretty much every drugstore foundation ever and a few mid-range ones, and this blows everything out of the water. My skin used to be an oil slick (thank you, The Ordinary Niacinamide + Zinc and Natural Moisturizing Factors + HA for correcting that!), so I would always seek out the best longwear foundation. These were usually so thick that it looked and felt like I was wearing stage makeup and they’d still just slide right off my face within a few hours.”

”I ordered a bottle of this serum foundation in my first order from The Ordinary because I had seen some pretty glowing YouTube reviews on it. I knew the first time I put it on that I’d probably just order a bottle of it every 6 weeks for the rest of my life because it’s just incredible. I don’t know how, but it covers absolutely everything (I have lots of residual pigmentation scarring–both hyper and hypo–from acne and blotchy redness) while still letting your skin peek through and breathe. My new skincare routine has really helped mitigate oil production, but it still tends toward being oily. Even then, this foundation doesn’t melt off my face or settle into lines. It just seamlessly and beautifully blends in with your skin.”

”This is a total Holy Grail product for me. I can’t recommend it enough. If you’re reading this review, just add it to your cart. At worst you’re out 7 bucks; at best, you’ll have found your HG foundation, too :-)”
–JK (from theordinary.com)

SPECIFICATIONS:
WHAT YOU GET: (1) Serum Foundation
NET WEIGHT: 30ml
INGREDIENTS: Cyclopentasiloxane, Aqua (Water), Caprylyl Methicone, Coconut Alkanes, Methyl Methacrylate Crosspolymer, Trimethylsiloxysilicate, PEG-9 Polydimethylsiloxyethyl Dimethicone, Coco Caprylate/Caprate, Dimethicone/PEG-10/15 Crosspolymer, Cetyl Diglyceryl Tris(Trimethylsiloxy)silylethyl Dimethicone, Dipropylene Glycol, Tocopherol, Polyglyceryl-3 Diisostearate, Polyglyceryl-3 Polyricinoleate, Polyglyceryl-4 Isostearate, Disteardimonium Hectorite, Hectorite, Sodium Chloride, Hexyl Laurate, Dimethicone/Vinyl Dimethicone Crosspolymer, PEG-10 Dimethicone, Stearic Acid, Alumina, Trisodium Ethylenediamine Disuccinate, Phenoxyethanol, Chlorphenesin. May Contain [+/-]: Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Tin Oxide, Aluminum Hydroxide, Bismuth Oxychloride (CI 77163), Mica, Triethoxycaprylylsilane

Formulations are updated from time to time as part of the brand’s commitment to innovation. As such, the ingredient list shown here may vary from the box of the product depending on time and region of purchase.

Shake before use. Dispense a small amount onto the palm or the back of your hand. Smooth on and blend throughout the face, ideally outward from the midpoint of the face.

Serum Foundations sold in the European Union offer an SPF 15 claim. This protection is achieved without the use of chemical sunscreens and only through physical protection from Titanium Dioxide. Additionally, no nano-particles are used to achieve this sun protection. These attributes are unique in foundations because it is exceptionally difficult to create a natural, lightweight look and consistent shades when using only non-nano forms of Titanium Dioxide for sun protection without any chemical sunscreen agents.

Please note that the formulations are and will be the same in all markets but the packaging will claim SPF 15 only in the European Union while regulatory processes for claiming SPF in other markets are carried out individually.

Each foundation format is available in 21 shades. The shades are divided into three categories: 1 for fair to lighter tones, 2 for medium tones; and 3 for darker tones. Each category is then classified further by a second digit from 0 to 3 to indicate depth within each category. Finally, a letter is added to the shade code to identify the undertone: P (Pink) and R (Red) indicate cool undertones for lighter and darker shades respectively; N indicates a Neutral tone; Y indicates a Yellow undertone. Each shade code has a descriptive name as well. For example, 1.2P is Light with Pink Undertones while 3.0Y is Medium Dark with Yellow Undertones. For a complete shade guide, please click here.

Three of the shades have an additional letter at the end: S indicates Silver highlights and G indicates Gold highlights; these shades use natural-looking and exceptionally fine dispersions of metallic effect pigments for added highlight. The Ordinary will introduce individual enhancers and highlighters in the near future to customize all shades.

The unique suspension system used in the formulations allows shades to look so natural on skin that three shades or more will suit most skin tones. The shades can also be mixed at the time of application if desired.

The Ordinary

“Clinical formulations with integrity”—that’s what The Ordinary is about. Created to celebrate truth, veracity, and reliability, the beauty company is focused on advanced functional beauty while honestly communicating its products to its consumers. The end goal? Bringing to market effective, well-known technologies at reasonable prices. As part of DECIEM’s brands, The Ordinary is also free of Parabens, Sulphates, Mineral Oil, Methylchloroisothiazolinone, Methylisothiazolinone, Animal Oils, Benzalkonium Chloride, Coal Tar Dyes, Formaldehyde, Mercury, and Oxybenzone and does not test on animals. All you need is to try out one of their bestselling products, extremely affordable and effective skincare products and you’ll realize what makes The Ordinary, extraordinary.


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39 reviews

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Mara
Certified Buyer
  • Skin Type Combination
  • Skin Tone Fair
  • Facial Features Mestiza
  • Age 38

Super lightweight

Extremely lightweight, kind of watery. Almost feels like naked skin. You’ll need thicker concealer if you like more coverage. The price point is great, staying power isn’t so great. Perfect for hot sticky days or the beach. Personally I prefer more coverage, but I wouldn’t mind purchasing this product again.

9 days ago
Margaret
Certified Buyer
  • Skin Type Oily
  • Skin Tone Fair
  • Facial Features Chinita
  • Age 23

The only foundation that didn't dissapoint me

I was expecting it to be very thick and heavy but I was shocked that it very watery. It's not a bad thing though! I love how watery it is because it doesn't look cakey when you apply it. It's also not heavy which is what I am looking for in a foundation. It's easy to apply because pf it's texture and I'm also glad that the shades are on point. I just wish that 1.2 will become available again because I will need to hoard some of this!

21 days ago
Janey
Certified Buyer
  • Skin Type Oily
  • Skin Tone Fair
  • Age 42

superb!

Been looking for a foundation thats not so thick and cakey. I tried a lot of different brands but this product is the best. It feels so light when you put it on and looks so natural on your face. Its not even oily even after how many hours. Im sooo happy i found what i want. Waiting for them to re stock the 1.1N... All Ordinary products are amazing. Salute!

about 2 months ago
Jiomae
  • Skin Type Normal
  • Skin Tone Medium
  • Facial Features Morena
  • Age 19

Best foundation!!

This one is the best foundation i have tried so far . It’s finish is really flawless and natural even if i don’t use a beauty blender to blend it . If you’re looking for an everyday foundation that has the right amount of coverage and doesn’t cake up this is for you .

3 months ago
Gene
Certified Buyer
  • Skin Type Combination
  • Skin Tone Fair
  • Facial Features Mestiza
  • Age 22

HOLY GRAIL. PLEASE RESTOCK!

If I could give 10 stars, I would!! This is the only foundation that didn't broke me out both physically and financially! Haha Little amount goes long way! I purchased mine last December 2019 and paubos palang sya ngayon - - June 2020! I hope they will restock this soon. My shade is still unavailable. :(

3 months ago
Michael
Top Reviewer
Certified Buyer
  • Skin Type Oily
  • Skin Tone Fair
  • Facial Features Mestizo
  • Age 35

love it!!!

I am a fan of their retinoids and niacinamide! I am thrilled to try this and i am shocked on its performance!!! Soon it will be released on my yt channel mike88vlogs! Just be very carefully on picking your shade since they have a different shading i guess. Just look carefully on shades they have!

3 months ago

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