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PhotoFocus Face Primer


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CLAIM TO FAME: A primer that transforms skin from dull, spotty, and flawed to crystal-clear and sparkling

FAST FACTS: Features white sapphire to brighten your complexion; minimizes the appearance of pores; fills in fine lines and wrinkles; evens out skin tone; prevents foundation from caking; smooth, silky cream glides on effortlessly

PERFECT FOR: Dull, oily skin

LOVE THIS PRODUCT! June 20, 2017
”I have very VERY oily skin and I’ve tried at least 3 or 4 primers to help me not feel oily throughout the day. I bought this product due to the fact that it caught my eye because unlike the other 3 or 4, it was inexpensive and the very impressive description, so I gave it a try. I applied the primer to my face and instantly my face felt smoother and the primer absorbed all the nasty oil on my face and I continued with my regular makeup routine and went out in the sun and my skin was still flawless!”
–Melia (from wetnwildbeauty.com)

June 20, 2017
”I was looking for a primer to use on the days where my skin look dull… I have pale skin and sometimes it needs a bit of help. This was an awesome find! It really brightens my face up, and is a great base for a full-face day too! It’s a lotion type primer, and really sinks in quick. I give it 4/5 stars because I wanted my complexion to be evened out more than it was, but for brightening it is AMAZING.”
–Michelle (from wetnwildbeauty.com)

WHAT YOU GET: (1) PhotoFocus Face Primer
INGREDIENTS: Water/Eau, Cyclopentasiloxane, Isododecane, Ethylene/Acrylic Acid Copolymer, Methyl Methacrylate Crosspolymer, Butylene Glycol, Decyl Glucoside, Polysilicone-11, Dimethicone, Phenoxyethanol, Triethanolamine, Carbomer, Caprylyl Glycol, Chlorphenesin, Alumina, Hexylene Glycol, Ethylhexylglycerin, Hydroxyethylcellulose, 3-O-Ethyl Ascorbic Acid

Apply the primer at the center of your face and use gentle, circular motions to blend it outwards. The motion should be similar to the one you use when applying your moisturizer. Work the product evenly into your skin.

Wet n Wild

Wet n Wild is one of the most recognizable and popular drugstore brands out there—but it’s certainly more than just-your-average. The LA-based company was one of the first to offer makeup under a dollar, without sacrificing hot beauty trends. The brand has always centered on the spirit of experimenting with color, staying up to date with fashion, and having fun with your makeup. Today, Wet n Wild has reinvented itself with sexy new packaging and new formulations with skincare benefits. That’s right, girls—they go way beyond nail polish!

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3 reviews

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Top Reviewer
Certified Buyer
  • Skin Type Combination
  • Skin Tone Fair
  • Facial Features Mestiza
  • Age 32

The worst primer I’ve ever used!

If I’m not mistaken, I bought this because it was on sale. I have used other Wet N’ Wild products, so I was more than willing to give this one a shot. The consistency is thick, but it dries down easily. The main thing I don’t like about it is how it makes any foundation look cakey on my skin. At first I thought it was because I had been using the same foundation for almost a year, but when I bought a new one, I got the same results! My skin looked cakey regardless if I used a makeup brush or a beauty blender.

8 months ago
Top Reviewer
  • Skin Type Combination
  • Skin Tone Medium
  • Facial Features Mestiza
  • Age 22

No Wonder Everyone Loves It!

I've heard many people talk about this, and I had to try it out for myself. It was really great for my oily combination skin. It made my makeup adhere to my skin nicely and it made it last longer. It feels lightweight and not greasy unlike other primers I've tried in the past. Would I buy it again? Absolutely.

about 2 years ago
Top Reviewer
  • Skin Type Combination
  • Skin Tone Fair
  • Facial Features Chinita
  • Age 28

mattifies t zone but smells odd

This primer is so so, not bad but not great either. This makes my makeup application smoother which is good, but it does not make it last any longer. The smell is a bit off putting as well, it smells like glue. It actually also looks like glue as It comes out white but once you work it In your skin it becomes clear. It does mattify tzone and other oily areas of the face but does not minimize pores. For the price i think it could be better because its a bit expensive for a drugstore brand.

over 2 years ago
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