CLAIM TO FAME: A waterproof mascara that delivers maximum volume for up to 12 hours
FAST FACTS: Ultra-thickening, lengthening, long-wearing formula provides a plush, full look; unique double-lush brush delivers amazing lash push-up action; coats strands in flake-proof and smudge-proof pigments with each stroke; delivers 91% increase in volume and 125% increase in curling; ophthalmologist tested, safe for contact lens wearers; leaves incredibly magnified and multiplied lashes that are thick, long, curled, and full-feathered
PERFECT FOR: Combating tears, sweat, and humidity to stay put without smearing; a dramatically exaggerated end look
March 28, 2017
”This is one of my favorite mascaras. I have combination skin and fine, medium-length lashes with some natural curl. My eyes are sometimes watery for no apparent reason. A lot of popular mascaras either make my lashes clump together in a spidery mess or smudge under my eyes after a few hours. This one gives me long, defined lashes with a little added volume and a little extra curl, and it doesn’t flake or smudge or run over the course of the day. I do find that I lose some of the added length by the end of the day, but overall, it’s great!”
–ShanaT (from maccosmetics.com)
WHAT YOU GET: (1) False Lashes Waterproof
MAC began in Toronto, Canada when makeup artist and photographer Frank Toskan and salon owner Frank Angelo decided to come up with cosmetics that photographed well. They started creating their concoctions from their kitchen and sold them to other professional artists, models, and photographers. Their word-of-mouth popularity grew and the duo launched M·A·C in March 1984 from a counter in a Toronto department store manned by makeup artists. MAC sold in black pots and came in a wide range of shades that established the brand as the ultimate color authority. Today, MAC is a leading professional makeup authority, and have even featured collaborations with Rihanna, Lorde, Proenza Schouler, The Rocky Horror Picture Show, and Brooke Shields. Score your fave MAC products at BeautyMNL!