CLAIM TO FAME: A lightweight concealer that provides sheer, moisturizing coverage for a fresh look (formerly known as “Benefit Fakeup”—same shades, same great formula!)
FAST FACTS: Masks dark shadows and visibly smoothens fine lines; keeps skin hydrated for 6 hours with vitamin E and apple seed extract; leaves a natural-looking finish
PERFECT FOR: Dry, dull patches
May 23, 2017
”Love that it’s: “It looks absolutely gorgeous””
”This is a great concealer. I don’t need a lot of coverage. This concealer doesn’t crease, last all day and brightens under eyes. It’s my favorite and I have tried many.”
–BETTYROSE (from benefitcosmetics.com/US)
WHAT YOU GET: (1) Boi-ing Hydrating Concealer
NET WEIGHT: 3.5g
Start with a stroke of boi-ing hydrating concealer under each eye. Using your bling finger, pat gently outward to hide dark circles and fine lines. For extra hydration, conceal dry patches and imperfections all over the face.
Founded by successful models-turned-makeup artists Jean and Jane Ford, Benefit was built on the premise that “makeup doesn’t have to be serious to look good.” For the twin Fords, laughter was always the best cosmetic, a belief they infused into each of their products from the get-go. Just check out the quirky packaging and cheeky labels that accompany Benefit’s beauty boosters and you’ll get the drift! Today, the mega-brand is known for its insta-pretty solutions and ever-playful approach to beauty.
I think that as a hydrating concealer its an ok product, it does provide you with some coverage but it doesnt provide as much coverage, i think that its good for covering up slightly dark spots on the face but it wouldnt be able to cover acne, acne marks, or other scars but it could even out the skin tone, lessen the redness and make your face look fresher in general5 months ago
I love almost everything about this Benefit Boi-ing Hydrating Concealer stick. I love that it is in a stick form because it is very travel friendly and it makes application so much easier. The texture is very soft and it is really hydrating. I have very dry under eye areas and this is the best concealer that I find hydrated my skin while adding a light coverage as well.9 months ago
I bought this when it was still packaged as Benefit Fakeup. I find that it's better suited to conceal minor darkness in the undereye area and redness around the nose. It works well for that purpose but it's not so great as a spot concealer because it is hard to apply to small areas and it can get oily/greasy if one is not careful. The shade I got (lightest one) is a good match to my skintone. As with all concealers, it is important to blend properly after application and top with some powder to make it last longer.10 months ago
I have been searching for a concealer that won’t crease, and this product totally nailed it! It provides hydration, and it is really perfect for those who have dry under eyes. I, for one, have oily skin and yet I still loved this product because it is the type of makeup that benefits the skin instead of harming it.10 months ago