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Boi-ing Industrial Strength Concealer

₱1,460.00 ₱1,168.00

CLAIM TO FAME: Benefit’s original full-coverage concealer formula that camouflages all types of imperfections (formerly known as “Benefit Boi-ing”—same shades, same great formula!)

FAST FACTS: Stay-put formula covers heavy-duty discoloration and blemishes; cream formula melts seamlessly into skin and blends like a dream; leaves a long-lasting matte finish; lets you create a smooth, even, flawless canvas for makeup application

PERFECT FOR: Hiding dark circles and prominent acne marks

Great Coverage!
May 18, 2017
”Love that it’s: “Blends well, good coverage””
”This was the first Benefit product that I bought. It gives amazing coverage on both acne and dark circles. I do however find that if I didn’t sleep well it kind of settles in the bags under my eyes. However, if it does this I gently pat it back out with my ring finger and usually won’t need to do it again that day. I have no major complaints and it does what it says.”
–MARIA (from benefitcosmetics.com/US)

WHAT YOU GET: (1) Boi-ing Industrial Strength Concealer


Founded by successful models-turned-makeup artists Jean and Jane Ford, Benefit was built on the premise that “makeup doesn’t have to be serious to look good.” For the twin Fords, laughter was always the best cosmetic, a belief they infused into each of their products from the get-go. Just check out the quirky packaging and cheeky labels that accompany Benefit’s beauty boosters and you’ll get the drift! Today, the mega-brand is known for its insta-pretty solutions and ever-playful approach to beauty.

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5 reviews

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3.8 out of 5
5 stars
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It has concealed ALL my imperfections ITS AMAZING VERY LIGHT BUT FULL COVERAGE. I RECOMMEND THIS CONCEALER TO EVERYONE LOOKING FOR a great working concealer! When I first used it I was amazed at the results it does not crease and it dries up very fast for some reason but it doesn’t become ashy

6 months ago
Certified Buyer
  • Skin Type Combination
  • Skin Tone Fair
  • Facial Features Mestiza
  • Age 35

Dupe for cinema secret

For me its a dupe find for cinema secret concealer. Though with the same price range, i find this one more blendable and adaptive to my skin as you blend it. Best to apply with a beauty blender than brush. It is also buildable which means it wont get cakey as long as you alot a few minutes for it to set/dry before applying another layer.

8 months ago
Top Reviewer
Certified Buyer
  • Skin Type Normal
  • Skin Tone Medium
  • Facial Features Morena
  • Age 19

Expectations lead to disappointments

Okay first off, I want to say that this product does conceal the dark sections of my under eye circles which is great but that's exactly what my 400-peso concealer did. The under part of my eyes closest to my nose are REALLY dark and boi-ing didn't do much to conceal them. Also, application is kind of difficult because of the consistency of the product, I kind of wish I could've purchased erase paste from Benefit but I read many many reviews saying boi-ing was better. All in all, i'm just disappointed :(

over 1 year ago
Top Reviewer
  • Skin Type Combination

Excellent coverage, but not for the clog-prone

Received some Benefit concealer samples from BeautyMNL sometime back, and went for the Industrial Strength concealer first (lotsa dark PIH from a recent breakout, figured if this variant didn't cover 'em up well then the others probably wouldn't be worth trying). The verdict? This stuff delivered EXCELLENT COVERAGE, better than a lot of other concealers I've tried, though if you get the wrong shade you could end up highlighting spots instead of concealing them due to how pigmented it is. This concealer is a bit on the thick side, so you need to apply lightly with a brush only where you need it and blend gently. Unfortunately, it triggered some fat new zits under the PIH I was covering up, so I'm not too keen on getting the full size version (granted, I wore it for over 8 hours then — wore it again on a different day for approximately half the time and I got some mildly inflamed bumps that went away without growing into monsters thanks to some BHA assistance). I suggest avoiding this if if your skin is sensitive or acne-prone, but if you really need impeccable coverage and have no other immediate options then at the very least try to avoid extended wear.

over 1 year ago
Certified Buyer
  • Skin Type Combination
  • Skin Tone Medium
  • Facial Features Morena
  • Age 24

Going Boi-ing!

They weren't joking when they said this product is full coverage. I mean, I had a bad break out because, you know, it's that time of the month again (ugh), and this...THIS covered my blemishes gorgeously! At first I was scared to try it because I have combination skin and the part where I get really dry happens to be the part where I broke out :( and I heard that this concealer is not best for dry skin cause it will accentuate the dry bits. I was surprised when it didn't - I used a concealer brush and just put the product only where it's necessary so it doesn't fully catch on my dry patches. I am completely satisfied with this! I don't think I'll be able to live without it now! This is the first time I've purchased a Benefit product and am now a fan! Would love to try the other concealers! (Pros: Full coverage, A little goes a loooooongggg way, long lasting, matte finish | Cons: not really suitable if you have dry patches - but it's still doable!, Price - a bit expensive but hey! it's so worth it)

over 1 year ago
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