CLAIM TO FAME: A multi-functional pen that releases a shiny pink hue
FAST FACTS: Dispenses pigmented color from the tip with one click; buildable formula lets you achieve your preferred finish (sheer or full); lets you create different shades of color depending on your desired intensity; creamy texture is easy to blend; can be used as your eyeshadow, blush, and/or lipstick; easy-to-use pen format simplifies your beauty routine; ideal for beginners, makeup enthusiasts, professionals, and busy gals on the go
PERFECT FOR: A dewy K-beauty look
Very light color.
August 15, 2016
”The color is too light for me on the lips. Good to use as a blush.”
–Yaqi (from us.memebox.com)
WHAT YOU GET: (1) Fingerpen in Pale Pink (FS03)
NET WEIGHT: 4g
Click the tip of the Fingerpen to dispense product. Dab onto lips, cheeks, or lids as desired. Blend with fingertips. Repeat as desired.
Launched in 2015 by Korea’s top celebrity makeup artist, Chosungah, 16Brand has garnered a bona fide cult following. Its fun, functional, and innovative makeup were made for K-beauty lovers. As the genius behind other well-known Korean cosmetic lines such as Luna and Chosungah22, Chosungah’s goal with 16Brand was to infuse excitement back into makeup. This was done by branching out into a wider variety of cosmetic colors with simple yet playful packaging as the cherry on top.