Stay Don't Stray Primer

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CLAIM TO FAME: An eyeshadow primer that helps prevents smudging and smearing

FAST FACTS: Primes the area around the eyes; helps lock in makeup for long-lasting wear; enhances color vibrancy of eyeshadows; prevents creasing or flaking; hydrates and conditions with sodium hyaluronate, and vitamins C and E; can be used alone to diffuse discoloration and dark circles for a no-makeup look

PERFECT FOR: All skin types, especially those with oily lids

Best eyeshadow primer
April 4, 2017
”I have such oily eyelids that eyeliner and eyeshadow fades or creases. I love Benefit so I was hoping that they would have a product that eliminates the oil and makes my makeup stay put. OMG this primer is magic! My eyeshadow and eyeliner stays put and looks gorgeous all day long!”
–ALEX (from benefitcosmetics.com/US)

*The secret for a fresh & natural look

August 17, 2016
”Love that it’s: “Gives me a fresh and natural look””
”This is the first and only product that has ever hid the dark circles and the wrinkles under my eyes. I use it all alone with the “they are true” mascara and “bad girl eyeliner “without any blush or powder or foundation and it gives me a fresh, natural and beautiful look. It’s long lasting too. You don’t have to check if it filled in the wrinkles if you have any. On the contrary, it soothes them 💕Love this product though I have used many from the best makeup brands but this is the one that suited me best. Best used after wearing your eye moisturizer🤗Than you benefit for such a great product”
–NADZ(from benefitcosmetics.com/US)

WHAT YOU GET: (1) Stay Don’t Stray Primer

Apply three tiny dots under your eyes and blend. Next apply three dots on eyelids and blend. Let set before applying concealers and eyeshadows.


Founded by successful models-turned-makeup artists Jean and Jane Ford, Benefit was built on the premise that “makeup doesn’t have to be serious to look good.” For the twin Fords, laughter was always the best cosmetic, a belief they infused into each of their products from the get-go. Just check out the quirky packaging and cheeky labels that accompany Benefit’s beauty boosters and you’ll get the drift! Today, the mega-brand is known for its insta-pretty solutions and ever-playful approach to beauty.

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3 reviews

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4.6 out of 5
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Top Reviewer
  • Skin Type Dry
  • Skin Tone Medium
  • Facial Features Mestiza
  • Age 20

a fan

I've been using this for years, and love it. The only problem is that it can come out of the pump to generously. It's great as a concealer and a eye base. It has a lightweight formula which makes me feel that i almost have nothing on my face! would repurchase over and over again though!

over 1 year ago
Top Reviewer
  • Skin Type Combination
  • Skin Tone Fair
  • Facial Features Mestiza
  • Age 31

Great staying power for your eyeshadow

I got a free mini from the Benefit boutique and I loved it enough to get one in the original size. Basically, it's a foundation for the eyelids that's very light-weight and unnoticeable. Just a few dots of this product provides a heavy coverage so watch out when you apply it. The staying power of the eyeshadow when worn on top of this product is amazing, and it's perfect when going on 24-hour shifts. Will definitely purchase another tube when I finish mine.

about 2 years ago
Top Reviewer

your eyeshadow definitely stays!

As the product name says, it definitely keeps your eyeshadow in place and doesn't allow your shadows to move around. It also makes an awesome clean base for the lids to make the colors pop more. Despite how oily my eyelids can get through out the day, this product kept my lids matte and fresh-looking all day! Super love this product!

over 3 years ago
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