CLAIM TO FAME: A tinted eyelash primer that subtly enhances lashes for a natural look
FAST FACTS: Primes, defines, and tints strands with an understated mink-brown hue; provides hairs with a delicately-boosted appearance; helps lengthen the look of lashes; conditions and nourishes with provitamin B5; high-performing water resistant gel formula delivers long-lasting wear
PERFECT FOR: Layering under They’re Real Mascara for major definition and beautiful separation
Super on its own for a naked look
June 25, 2016
”My eyelashes are decent naturally, but slightly lighter at the ends, which makes them appear shorter than they actually are… I love this “primer” as a stand-alone mascara to darken and define them without giving me an over-the-top pageant-girl look. I have also tried it as a primer under black mascara for a more dramatic look, but I’m not sure it does much different than merely using 2 coats of black. Still, I’ll be re-purchasing when I run out.”
–DUFFEROO (from benefitcosmetics.com/US)
WHAT YOU GET: (1) They’re Real! Tinted Primer (Oh Naturale)
NET WEIGHT: 8.5g
Apply they’re real! tinted primer with the custom ExtraFlex brush – specially designed to move with lashes for separation beyond belief! Wiggle the wand at the base of lashes then sweep upward from root to tip. Ready to amp up the drama? Layer your favorite mascara on top for an honestly gorgeous finish.
Founded by successful models-turned-makeup artists Jean and Jane Ford, Benefit was built on the premise that “makeup doesn’t have to be serious to look good.” For the twin Fords, laughter was always the best cosmetic, a belief they infused into each of their products from the get-go. Just check out the quirky packaging and cheeky labels that accompany Benefit’s beauty boosters and you’ll get the drift! Today, the mega-brand is known for its insta-pretty solutions and ever-playful approach to beauty.
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