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PONY EFFECT

Park Hye Min, or Pony, as she is better known, is a Korean celebrity makeup artist turned K-Beauty icon. After garnering a massive following on her YouTube channel and a hugely successful cosmetic collaboration with Memebox, Pony created her own eponymous makeup line known as Pony Effect. As the brand’s creative director, she carefully designs cosmetics and tools that showcase her personal beauty tips and tricks.



About Pony Effect

Park Hye Min, or Pony, as she is better known, is a world-renowned Korean celebrity makeup artist and K-Beauty icon. Her YouTube channel is one of the most followed makeup channels on the site. After collaborating with Memebox, Pony came up with Pony Effect, her very own makeup line. The brand closely follows her celebrated aesthetic and continues to innovate with new cosmetics and unique tools to help you achieve K-Beauty status.

Pony Effect offers a dizzying variety of cosmetics options, including Stay Cushion Foundation, Favorite Fluid Lip Tint, Stay Fit Matte Lip Color, Skin Fit Powder Pact, Customizing Lip Palette, Seamless Foundation, Spray Paint Nail Lacquer, Contouring Master Palette, and many more. This brand has all you need to be the next YouTube makeup sensation.

Achieve your K-Beauty dreams with Pony Effect and BeautyMNL. Browse through thousands of products, updated daily, and have all your favorites delivered straight to your door.