In 2015, former founding creative director of butter LONDON Nonie Crème launched her line of makeup essentials, Colour Prevails. In partnership with Walgreens, the brand has made vibrant nail polishes, eyeshadows, and makeup staples like foundation available at an unmatched, affordable price. The drugstore line features dual-purpose products that rival expensive brands currently on the market.
The budget-friendly collection was mainly influenced by Alexander McQueen’s Spring/Summer 2001 runway show ‘VOSS.’ It centered its theme on bold and bright colored moths, which became the symbol for Colour Prevails. Aside from its eye-catching packaging, the line is also celebrated for its nail polish that debuted an ergonomic handle design on the bottles. These handles were crafted by Nonie Crème herself to allow for comfortable wielding of the brush as well as speedy application, especially during runway and fashion shows. The polish itself is formulated five-free, with no DBP, Toluene, Formaldehyde, Formaldehyde Resin, or Camphor content. Its bestselling variation is the Mannequin Hands CC Creme Base Coat, which can be worn underneath other polishes or on its own as the ultimate ‘my nails but better’ color.
Currently distributed in Walgreens drugstores in the United States, you can now shop the Nonie Crème Colour Prevails collection in the Philippines via BeautyMNL.