Founded in 1983 by designer David Chu, Nautica started out as an Americal apparel brand under Authentic Brands Group that offered men’s, women’s, and children’s clothing and accessories. With its name churned from the Greek word nauticus which means ship and seamanship in Italy. Through the years, the brand has made its mark for its nautical and outdoor motif, stripes and classic cuts, and frequent use of the color blue to connote the beautiful, vast sea. Altogether, these motifs and themes aim to inspire and enable people to experience the joy of water.
Slowly, the brand expanded to watches and fragrances. Nautica Cologne for Men, the brand’s first fragrance was launched in 1992. It dawns of a sleek blue packaging, adorned with a spinnaker logo, and puts on spotlight an aquatic fresh name and aroma. All Nautica fragrances are a product of collaborations from only the best in the world – Harry Fremont, Maurice Roucel, and Michel Mane, to name a few. Today, Nautica stands as a leading global lifestyle brand with over 35 categories available in more than 65 countries that embodies the sporty and adventurous American lifestyle.
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