Just so you know, we share cookies
BeautyMnl uses cookies to give you the best shopping experience. Read on for our Privacy Policy.

Heroine Make

When Japan’s largest cosmetic drugstore label Isehan launched Heroine Make in 2005, the manga-inspired line quickly catapulted to the top of Asia’s most loved beauty brands. Their mission was simple. Taking inspiration from the movies, Heroine Make set out to make women feel “beautiful at all times and undefeated by rain or shine, sweat or tears,” like real-life heroines of their own lives. Today the label is wildly known for the Long & Curl Mascara, the brand’s star product that has since sold more than 5 million pieces in Hong Kong, Taiwan, Malaysia and Singapore.
Read more... Show less
Best Sellers
Top Rated

Browse all from Heroine Make


Sit tight! Beautiful things are worth the wait.

Waterproof Volume & Curl Mascara
Long & Curl Waterproof Mascara
Kiss Me Heroine Long and Curl Mascara
Volume & Curl Mascara Remover
Kiss Me Heroine Make Speedy Mascara Remover
Watering Eyelash Serum
Long and Curl Mascara Waterproof
Back to top arrow