Crabtree & Evelyn has grown from a small-family-run business to an international luxury brand. Founded in 1972 by Cyrus Harvey, the brand got its name from John Evelyn, a 17th century botanist and the English Crabapple tree. Prized because of both its form and usefulness, the Crabapple tree became the perfect symbol for the beauty and natural goodness found in Crabtree & Evelyn’s products.
It all began when Harvey started by collecting soaps and lotions developed by small manufacturers around the world. Growing from one man’s love of travel and a passion for natural products, Crabtree & Evelyn blossomed into an international brand. From a vocation, it boomed into a business famous for their body care products, food, fragrances, and beautifully packaged gifts.
Meal Soaps were one of the first products launched under Crabtree & Evelyn. Over the years, they have expanded to a line of Heritage Soaps, which feature unique fragrances. These include the Black Sea Mud & Seaweed Triple Milled Soap and the Vetiver & Juniper Berry Triple Milled Soap.
Today, Crabtree & Evelyn has made its mark with products available in over 65 countries, including 200 branded retail stores. While the brand remains Harvey’s creation, he continues to draw inspiration from John Evelyn. The thing that struck Cyrus the most was Evelyn’s personal motto: “Explore everything, keep the best.” And it is this motto that remains at the core of the brand today.
In line with their motto, several of Crabtree & Evelyn’s products have won awards. Their Avocado Hand Therapy lotion was awarded the 2012 Allure Best of Beauty Award. Meanwhile, their India Hicks Island Living Ultra-Moisturizing Hand Therapy cream was awarded the 2012 TotalBeauty.com Beauty Award in the Best Hand Treatment Category.
Their fine fragrances have also won awards. One of these is Lily Eau de Toilette, named “Fragrance of the Year” in the Women’s Specialty Brand Category and was one of the top 5 finalists at the 2012 FiFi® Award.
So sample the goodness found in Crabtree & Evelyn’s products today. Order their skin care products now on BeautyMNL.