Barry M is the leading British colour cosmetics company. Founded in 1982 by Barry Mero who discovered a gap in the world of mass market cosmetics, the brand sat on a niche that granted the desire for bold, vivid, and fearless colour. Eye-popping products followed and began to define Barry M’s unique and colourful brand. Barry M became the first company to launch a white eyeliner, the first to offer fluorescent Nail Paint, and the first to see black Lip and Nail Paint duos – Barry dared to be bold and stayed one step ahead of his competitors. Today, Barry M is famous for its wide range of colourful, cruelty-free, on-trend products and is dedicated to offering high quality at affordable prices.