While the concept of clean beauty isn’t new, its practice has yet to overtake the mainstream. Now, if you’re still at a loss, here’s the cliffs notes version: “clean” here simply means the absence of ingredients that may come with harmful health effects. You’d be surprised how long that list goes.

At BeautyMNL, we’re dedicated to bringing you only the best beauty experience imaginable. So while we recognize that not everyone wants to get on the clean beauty train just yet, we do want to give you easy access to the best options we have. In case you wanna try ‘em!

Meet our Pure Picks: a selection of products that are 100% clean. They’re free of sulfates, parabens, and formaldehydes, just to name a few (full list below). Thankfully, you have plenty to choose from, including these 20 BeautyMNL cult-faves that happen to be 100% clean. A few of these might surprise you!

20 BEAUTYMNL FAVORITES THAT ARE 100% CLEAN


1. V&M Naturals CPC+G Oil (30ml), P350
WHY WE LOVE IT: With just four healing ingredients, this local cult-fave evens out skin tone and gets rid of dark spots with consistent use.

PERFECT FOR: Uneven complexions

2. Human Nature Sunflower Beauty Oil (50ml), P175
WHY WE LOVE IT: It’s a multipurpose, nourishing miracle oil that offers solutions to head-to-toe issues—from itchy scalps and rough patches to stretch marks.

PERFECT FOR: Rejuvenating lackluster skin

3. Beach Born Sea Salt Spray, P180
WHY WE LOVE IT: It works wonders on hair in desperate need of texture and body, while moonlighting as a dry shampoo in a pinch.

PERFECT FOR: Creating relaxed, beachy waves

4. Innisfree Super Volcanic Pore Clay Mask, P560
WHY WE LOVE IT: It’s a super effective yet gentle exfoliant that rids us of pore-clogging dirt and dead skin, to reveal a bright complexion.

PERFECT FOR: At-home facials

5. The Ordinary Niacinamide 10% + Zinc 1%, P740
WHY WE LOVE IT: Compatible with most skin types, this highly potent concentration transforms blemished skin into a smooth, sebum-free canvas.

PERFECT FOR: Refreshing problematic skin

6. Dear Klairs Illuminating Supple Blemish Cream, P1,310
WHY WE LOVE IT: Beloved by Korean women, this lightweight BB cream gives your skin a dewy, lit-from-within finish that’s idol-worthy.

PERFECT FOR: Effortless base makeup

7. SkinPotions Tomato Serum (Pump Bottle), P295
WHY WE LOVE IT: It brightens, balances pH levels, and soothes irritated skin, all while infusing it with a cocktail of antioxidant-rich vitamins.

PERFECT FOR: Getting your glow back

8. Be Organic Bath & Body Gugo Sulfate-Free Shampoo, P170
WHY WE LOVE IT: Not only does it strengthen, grow, and add sheen to damaged hair, it also repairs your scalp to keep flaking at bay.

PERFECT FOR: Reviving tragic locks

9. Hello Gorgeous Unicorn Elixir, P380
WHY WE LOVE IT: A potent mix of skin-saving oils, this elixir offers youth, plumpness, and an answer to wrinkles in every magical drop.

PERFECT FOR: Chasing away early signs of aging

10. Careline Lip & Cheek Tint, P100
WHY WE LOVE IT: It’s an easy-to-use, streak-free, and non-sticky stain that’ll leave you flushed all day, at a price point you just can’t beat.

PERFECT FOR: Looking rosy all over

11. Son & Park Beauty Water (340ml), P1,400
WHY WE LOVE IT: Made with only nourishing extracts, this ultra-hydrating toner clarifies, soften, and cleanses the skin, keeping it at peak health.

PERFECT FOR: Giving your skin its groove back

12. By Wishtrend Pure Vitamin C 21.5 Advanced Serum, P1,300
WHY WE LOVE IT: This is your go-to vitamin C serum on overdrive—highly concentrated, it’ll banish hyper-pigmentation and scarring in a minute.

PERFECT FOR: Intense, targeted treatment

13. Leiania House of Beauty Lash/Brow Growth Serum, P400
WHY WE LOVE IT: For those of us not born with powerful hair follicles, this serum helps strengthen them and encourage better hair growth.

PERFECT FOR: Doll lashes and supermodel brows

14. Kala Milk Lotion (275ml), P425
WHY WE LOVE IT: Unlike the lotions of yore, this one comes out much thicker, smells like pure milk, and leaves you moisturized all day.

PERFECT FOR: Skin-deep hydration

15. Lumiere Organiceuticals 24K Gold Facial Soap, P380
WHY WE LOVE IT: It’s a skin-illumininating, Ayurvedic soap bar infused with detoxifying collagen, gooseberry, and a touch of 24k gold.

PERFECT FOR: Everyday luxe

16. Some By Mi Miracle Toner, P990
WHY WE LOVE IT: It contains AHA, BHA, and PHA, making it a powerful anti-acne toner that could rid your skin of flaws in as little as 30 days.

PERFECT FOR: Achieving idol skin

17. Wildleaf Vitamin C Serum, P1,190
WHY WE LOVE IT: Between the vitamin C, niacinamide, and traces of vitamin E, this ultra-nourishing serum will give your skin a new lease on life.

PERFECT FOR: Boosting skin radiance

18. Haru Artisan Soaperie Yuzu Punch Face Mist Cocktail, P202
WHY WE LOVE IT: A refreshing mix of yuzu, lemon peel, calendula, and other extracts, you can spritz this on for softly scented refreshment.

PERFECT FOR: A midday pick-me-up

19. Ellana Loose Mineral Foundation Refill, P499
WHY WE LOVE IT: It controls excess oil, magnifies skin, and provides buildable, long-wearing coverage, all while being kind to sensitive skin.

PERFECT FOR: Full makeup looks that feel light

20. Milcu 2-in-1 Deodorant Powder (80g), P88
WHY WE LOVE IT: It neutralizes body odor while being totally scent-free—plus, it doesn’t darken your pits over time.

PERFECT FOR: All-day freshness

Now, this is not to say either that products not on this list are bad for you. Rather, we simply want to highlight some beauty faves that are completely risk-free, for those of you who want to err on the side of caution. We hope this helps!

The products listed are free of the following: sulfates, sodium lauryl sulfate (SLS) and sodium laureth sulfate (SLES), parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, rtinyl palmitate, oxybenzone, hydroquinone, triclosan, triclocarban, propelyn glycol, and toluene.

For a full list of all BeautyMNL Pure Picks, check out this tab.

For more cool stories and members-only perks, sign up for BeautyMNL!