As much as we positively swoon over all sorts of beauty products from all over the world, we’ll always have a special place in our hearts for local brands. They offer us shades that cater to our spectrum of skin tones, formulas that can withstand the Philippine sun and rain, and lots of pretty inspiration—for mestizas, chinitas, morenas, and everyone in between.

It’s true: no one knows Filipina beauty needs quite like our homegrown heroes, and we’ve spotted so many brands that prove it again and again. In the BeautyMNL catalogue alone, we’ve got 3 local superstars that have been doing right by Pinays since day one, and we’re so excited for everything they’ve got planned for us. Scroll to see the faves we’re watching this year!

Last year, Happy Skin rebranded and gave itself an all-new pastel-hued look. Refreshing as this change has been, we love how their product quality has stayed the same—as good as it’s been since 2013, if not better. Between their celeb-studded collabs and dedication to marrying skincare with makeup, we’re excited to see what shiny, pretty things they’ll be bringing this 2020.

Especially since we were absolutely smitten with their latest launches! Most notably, the Kathryn-fronted Generation Happy Skin, which featured everyday essentials in punchy packaging, and their collection of multi-use mousses (A.K.A. a 5-minute glow-up in a travel-friendly tube). Happily anticipating your next hoard-worthy drop, Happy Skin!

WE RECOMMEND: Happy Skin Instant Glow Longwear Powder Blush (available in multiple shades), P399, Happy Skin Kiss & Bloom Water Lip & Cheek Tint (available in multiple shades), P329, Happy Skin Color Play Multi-Use Mousse, P599, Happy Skin Perfect Brows Long-Lasting Pen, P399

You don’t have to be a hardcore Anne Curtis fan to appreciate BLK Cosmetics—but since it is her brainchild, we’re sure it helps. The brand is imbued with Anne’s chic yet carefree personality, reflected in everything from the modern packaging to the playful themes that come with each new launch (little luxuries dressed in rose gold, anyone?).

So far, BLK has served us K-beauty inspiration (fun fact: Anne’s obsessed with Korean pop culture!), a “universal” makeup line made for everyone, and travel sets for every kind of kikay traveler. We love their uncomplicated approach to beauty basics and wearable formulas so much, we’re already saving room in our kits for their latest!

WE RECOMMEND: BLK Cosmetics Velvet Lip Cream, P299, BLK Cosmetics Long-Lasting Liquid Matte Lipstick, P349, BLK Cosmetics Holiday Mini Creamy All-Over Paint, P299, BLK Cosmetics Creamy Cheek Paint, P399, BLK Cosmetics Skintint Sun Shield SPF 30, P499, BLK Cosmetics Multi-Use Tint Duo, P399

As far as local faves with loyal followings go, Colourette is absolutely adored. The brand has cultivated their Colourette Clique, a community of beauty enthusiasts are obsessed with their ultra flattering Filipina-focused products. Take their signature tints for example: they’re every tint lover’s dream. They last forever and they apply fabulously all over your eyes, lips, and cheeks.

In 2019, they gave us their take on a velvety formulation. Slightly thicker than the original Colourtint, we love how luxurious their velvet tint feels—truly like liquid gold on your face. We also love their tinted balms, which come in cute compacts that give on-the-go girls lots of color to work with. Clearly, Colourette is a master of amazing, ultra pigmented formulas no matter the finish or texture. We can’t wait to swipe and swatch their next experiment!

WE RECOMMEND: Colourette Colourtint Matte, P249, Colourette Colourtint Matte, P299, Colourette Velvetint, P349, Colourette Coloursnaps, P249

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